this year, i went to jacksonville, florida, and i met another sweet tooth, master chocolatier peter behringer... lemonis: you look like you're a mad scientist with that lab coat. peter: i guess you could say i am. lemonis: ...who opened up sweet pete's, a candy store with a small mail-order business, in 2010. peter: it's the most awesome business there is. it brings joy to my life. lemonis: when i first met pete and his wife, allison, their company was generating $400,000 in sales but still posting a $17,000 loss, and it wasn't hard to see why. their store was a small house. it's in a residential location with no foot traffic and not a lot of business. -can i see the kitchen? -peter: this is it. lemonis: and the kitchen, it was small -- less than 150 square feet. and the equipment -- well, it was better suited to bake a couple cakes rather than making product for a national candy company. and despite those facts, pete's candy was really good. yeah, that's good. peter: we're actually folding air into it. we're not using a pump. lemonis: i didn't really get a good taste. i need another one. but

jacksonville, florida, specializing in chocolates and candy handmade by master chocolatier peter behringer. >> so you guys like candy? >> mm-hmm. >> pete's love of sweets began at the age of 12, when he started making candy for his mom's shop-- peterbrooke chocolatier. >> i wouldn't do anything else. >> family business was thriving, and life was good for pete and his wife, allison. but after a dispute, pete left the business and was forced to start over from scratch. >> the last $10,000 we had, we put into this business. >> starting over required the help of a financing partner. >> my whole idea was, find talented people and help support them to get a business going. >> sweet pete's opened its doors in 2010. by 2012, it was doing over $400,000 in revenue, but it posted a loss of $17,000. the stress of that has caused their partnership to crumble. >> you are a fraud. you are a fraud. >> with a colorful array of handmade candy, sweet pete's has a phenomenal product. >> this is how it's done. >> but their lack of business savvy could ultimately be their demise. >> i can't do it. >> i love can