belotteit beloit. >> restaurant is on the right. store is on the left. we have a cafe. >> customers love the place as is. jackie told us she's got bigger dream. she wants to turn it into a branded regional chain of stores. that's a long way off. so she wrote to us and asked for a makeover. >> most people walk in and look up and look around and go wow and still don't know what to do. >> space is loaded with charm. it's a distracting tangle of random merchandise. all jammed together. there's a restaurant, a grocery store, a plant nursery. commercial kitchen, used book section, a wine store and a gift shop. on top of that, inconsistency between her digital branding and her brick and mortar branding. >> i can't say no to anything. that's one of my biggest problems. >> we gathered together a s.w.a.t team of experts to shake things up and give jackie the boost she needs. dana johnson is the trend expert who brought everything she knows to help jackie and her team take buschle and pehel and peck. >> there are good bones in this place. really good. i honestly do

beloit has a lot to offer. it's a college town. companies like pratt industries and frito lay have industries here. it's attracted a lot of fast growing tech companies. as the city has changed, so have the small businesses. we recently got a letter from the founder of this company here, bushel and pecks, a beloved beloit institution. the owner told us that she grew this company from a small farm stand into what it is today but she still has big dreams and she needs help. she is overwhelmed so we've assembled a great team together and we're going to go give this business a makeover. come on. jackie, i'm j.j. hi there. >> hi. >> this place is fantastic! >> thanks. >> i love this. jackie jeanette is the owner of bushel and peck's, a grocery store, restaurant and commercial kitchen. she started out 16 years ago when she left her corporate job in chicago to buy a farm outside the city of beloit, wisconsin. at first she sold produce at the local farmer's market, then in 2008 she bought this store front and opened a restaurant. now ten ye

edition of "your business" this restaurant/grocery store wants to become the tourist destination for beloit'sd help. we'll bring in our "your business" makeover team. >>> plus, i sit down with linda mcman to talk about how important it is to support your local businesses. and we'll show you exactly how the money you spend on your local businesses helps the entire community. when it comes to making this small business saturday the most profitable

jackie of beloit, wis wirks has a popular main street farm to table shop.omers love her product but she wants to build out her brand. so she asks for a your business makeover. now she's about to break through with help from etsy and a team of branding experts. to find out more watch "your business" weekends at 7:30 on msnbc. ♪ ♪ i'm all for my neighborhood. i'm all for backing the community that's made me who i am. i'm all for my theatre, my barbershop and my friends. because the community doesn't just have small businesses, it is small businesses. and that's why american express founded small business saturday. so, this year let's all get up, get out and shop small on november 24th. i got croissant. small business saturday. a small way to make a big difference. jbut hey, it's a fun challenge.s a challenge. and our tempur-pedic helps us make it all work. it gives us the best night's sleep ever. i recommend my tempur-pedic to everybody. the most highly recommended bed in america just got better. now more rejuvenating, more pressure-relieving than ever before

. >> now the democrats there were in beloit, wisconsin, campaigning together. i got to speak with tammy baldwin. baldwin, of course, is leading in the polls right now. she has a comfortable lead. as she reminded the audience, if you look just two years ago, ron johnson was the republican there. it was behind in all the polls. the democrats up against ron johnson. ron johnson now is senator ron johnson. so tammy baldwin is not taking anything for granted. she's out there mobilizing her supporters. tony evers is out there mobilizing his supporters. speaker ryan is out campaigning. so it's all hands on deck effort in wisconsin. lots of attention being focused on this race in this state, one day ahead of election day. ali? >> shaquille brewster in mt. pleasant, wisconsin, thank you. >>> no one knows for sure what's going to happen when the polls close tomorrow night. we know the democrats need to take control. they need 23 seats in order to take control of the house for the fist time in eight years and two seats to take control of the senate for the first time in f

i'm a principal at beloit and a leader in what we call the artificial intelligence group. i've got about 1000 folks working across federal, state, and local, working on a blizzard of different types of projects. in talking with nancy and terry about this topic, one of the reasons it was interesting was artificial at how intelligence -- by the way, that's a term that means almost nothing to anybody, it's just a marketing term, so i will try to demystify that a little bit. it's nothing more than tools, quite frankly, but they are incredibly powerful tools that virtually every part of our society. you hear about it in the press and it's true and it's still just getting started. a lot of the press, probably the there areess, nefarious and dangerous things around it, but the fact is it's nothing more than sophisticated tools to help people make that are decisions. many of the areas where we bring these capabilities is places where we are asking government leaders to make important decisions and they are surrounded by information and data, but the ability to harness the data so