joining us to talk about it is ben mezrich, and his new book, the anti-social network.look at this and watch what you've been into when did this grab your fancy? >> i was watching it happen like everyone else. it was all being run by these kids sitting on their couches. i dove in that morning, it was like january 26, 28. i saw the movie and figured out the drama. it was an incredible story of david versus goliath and his cousin and brother one of those stories of someone taking on wall street and trying to bring down the house. i wanted to write it >> you always look for the drama and get people interested in things that might not be interesting in otherwise who are the villains here and who are the heroes from your perspective? >> the original hero is this kid in his basement from like a working class area keith gill he was fumbling around looking for something, he fell in love with a stock gamestop. at the time, they weren't doing well he started posting about it on wall street best, which is this reddit group which had grown to millions of people the villains in the

ben mezrich of "the anti social network the group of amateur traders that brought wall street to its thing that happened in this moment and yes, you're going to write a book. there's going to be movies about it or is this mania here to stay? >> i really think it's here to stay. i think it's the beginning of a revolution, social media is an enormous amount of power to regular people sitting on their couches and this was the first strike and i think something you'll see over and over again as the meme stocks happen again and again and again. >> a revolution but how about regulation, when we're seeing this move, this fine to mass mutual, what else could happen? mass mutual got the fine, that's what happens when you have a regulated institution, you have rules to follow. in the wild world of reddit, they have no rules. >> it is the wild west and kind of amazing. what we're seeing happen is that the fundamentals are no longer tethered to the stock price, the stock price is whatever the people decide it is and so the question is, can regulators harness what is unharnessable, the idea that