it's i have to take bessey to the shop. >> telling, not selling saved her company. >> earning trust musta big issue in the repair industry. >> it's the hurdle everyone deals with on a regular basis. even if you are doing the right thing, there are shops doing the right thing, people don't believe it. >> through the workshops, she's gained the trust of her community. workshops. >> they were a great way to help people struggling in the economy to be able to do things on their own. small services. changing a lightbulb. how much is a lightbulb? $5? i'm going to charge you 20 to put it in. do it yourself. save your time and money, then when the big things happen and you need a timing belt, suspension or brakes, then come into me and i'm here for you. >> linda has been to a workshop and is now a customer. she's told her friends who have become students and customers. >> i think once they came here and saw the trust and her level of excitement and enthusiasm, they felt more comfortable taking a class. the trust was there. >> she cares deeply about continuing the legacy of her family with great