shares have lost nearly half their value, but that's not stopping persian's bill ackman who sits on the company's board from defending jcpenney and its ceo, john johnson, yet again. ackman was on squawk this morning. let's listen. >> what this is is this is the fastest-growing retail start-up of all time, high dollars per square foot, high gross margins. stick with me, low overhead. he's winding down the old jcpenney and using the cash flow from the old jcpenney to fund the growth of this business. >> well, let's welcome in charles graum. he's senior retail analyst at deutsche bank. looks like charles is joining us on the phone. welcome to "halftime." >> thanks for joining me. >> the stock has obviously suffered. wall street seems to have absolutely zero confidence in ron johnson's ability to turn this story around. do you have any confidence? >> not really. not at this point. i mean, i think, you know, the burden of proof is on ron and the team to stabilize sales. i think, you know, it's pretty well known that the fourth quarter is going to be a tough period for him. obviously, it's be