stephanie: this is bo-bear. lemonis: bo-bear? stephanie: yes.s the business, or is this a music studio? strud: this is the music studio where we record some music for the business and social media. lemonis: are you the owner? strud: yes. lemonis: okay. and what is your role here? stephanie: i just own him. lemonis: are you his wife or just... stephanie: he calls me his "love-life-partner." strud: love-life-partner. stephanie: so it's a mouthful. lemonis: do you want to get married? strud: i'm all-in. lemonis: oh. maybe you should formalize that. so, what's the polar bear jingle? is there a jingle? strud: no. there's no particular jingle. lemonis: well, just play me something. [ rock music plays ] strud: ♪ marcus lemonis, we've seen your show ♪ ♪ and it sure is fine ♪ lemonis: okay. ♪♪ strud: ♪ why don't you come on down to georgia ♪ ♪ meet polar bear, we'll have a good time ♪ lemonis: look, i love the fact that strud likes to have fun. if he was upstairs writing jingles or commercials or doing videos -- things that actually drove the business fo