. >> reporter: even the queen's brazier maker is reporting a 45% increase from last year.britain's largest corset collection thinks she knows why. >> i think it has a lot to do with the fact that you can get that lovely hour glass figure without spending hours in the gym. >> reporter: it was only a decade ago women were too embarrassed to even be seen buying them. >> i think women have accepted that they cannot really have it all and they're looking for an easy fix. because with corsetry, it smooths out your body. ♪ >> reporter: at least according to her, a perfect smoothed out body and an hour glass figure in seconds. ♪ you push it up here ♪ pull it down there ♪ tighten up the middle until you've going for air ♪ >> reporter: all need is one of these, ladies, and a pinch of pain. the perils of looking good. >> what do you think? >> reporter: for "nightline," in london. >> she was extracted six weeks later. thank you. we hope you'll join us tomorrow night. a big interview. cynthia mcfadden sits down with brad pitt to talk about his passions, and his new film. the crime kill