brendan alper is ceo of hater. he joins us now. you come up with the concept of finding someone based on the fact that they hate the same thing you do? >> sure. well, i started in finance and i quit to become a comedy writer, and hater was actually a comedy sketch idea i had originally, but when i told people about it, everyone loved the idea so much that i figured this has to be a real app. >> so when did you launch? >> in february of last year, so just about a year ago on valentine's day. >> of course, perfect for valentine's day. >> exactly. >> what have you found by matching people by the things that they hate? >> well, studies actually show that people who hate the same things actually form closer bonds than people who love the same things. and it makes intuitive sense, i guess, but you know, you just feel more intermail wiimate wit when you hate the same things. >> has anyone found true love through hate? >> we don't have any marriages yet, but it's been a year and we have a couple that's been dating a whole year. we had a co