emily: oculus ceo brendan iribe there.xt, i will pick up where we left off looking at the , competition that may be closing in on oculus in a race to create the winning vr platform. ♪ ♪ emily: now, back to virtual reality. shares of sony's spiked after the company revealed he key details of oculus rift rivals, it goes on sale in october, and is significantly less than its competitors. and does not require a powerful pc to run, and more than 50 games available for that one by the end of the year. while oculus has the benefit of a head start against sony, they will begin shipping in three weeks. given the encroaching competition, i asked brendan iribe what sets rift apart. brendan: rift focuses on high quality vr. the hardware, making sure it feels like a consumer product, looks like a consumer product. at the same time, on the content and software. making sure there are real games. not demos, but full games. which is what we pull together. emily: a sony executive recently said that playstation vr may not be as high quality