okay in the first few months after tilray's ipo, brendan kennedy was very, very, very, very, very, veryitive about the whole industry but in retrospect, maybe two positive how how medical cannabis could be a billion dollar business but then they would have to hedge the cannabis space the implication being it will have to make investments because of a threat he painted a very good long-term bullish picture. i buy into the picture canopy got $4 billion from constellation. the closest tilray has come, they got a research partner with busch where both companies have kicked in $50 million. it's pretty funny. listen to what kennedy told us you get the point. >> our intent is to build a company that dominates part of this $150 billion industry i think you'll see multiple billion companies. well don't want to partner with abi. we want to build abi >> yeah, see, i guess that's not really panning out as expected when i asked kennedy about cautious excellentary from other players in the industry, he told us that tilray would be able to defend their high price points until it reported last week, th