so my friend and i thought, why not deliver just something as simple as bresh fruit and see how that works? >> to get his grassroots business up and going, chris goes to evy measure, even dressing up like a banana on the streets of san francisco, all to be taken siously. >> hi, would you like a banana today, sir--a free banana from the fruit guys? >> sure. > we deliver fruit to offices, keep employees healthy at work. free banana from the fruit guys? we deliver fruit to offices. >> thank yoe. thank you. >> yeah, grab a banana if you'd like. free banana today? >> a simple concept to some but also a hard sell for some of us. studies show that more than 70% us eat at our desks several times a week, and not so healthy food, either, which is where chris and his staff of fruit fanatics come in. companies sign up for the service, where a box full of a variety of farm-fresh fruit is at your doorstep-- or in this case, at your desk--every week. from fortune 500 companies to small family-run business, all are jumping o the bandwagon of bringing healthy brain food to the workplace. >> a lot of