i think brian cornell's fine.me issues that i think are kind of prove me stories here, but i think -- you priced in a lot of bad news there. >> yeah, i agree. i think the would you rather target or walmart, i think, is a separate issue. one thing that i will say is, i think some of the metrics that we saw here is positive for bjs and costco. you saw that target 360 subscription. that was one of the leaders in terms of driving growth forward. when you just think about maybe some of the issues around the consumer right now, if you are going to have to do promotionals, and if you are going to be in the essentials business, you probably want at least some of those revenues to be augmented by subscription model that allows you to promote and get -- and right size inventory and still have some type of revenue uplift from that. >> target's been cut in half since 2021, number one. this is a -- i mean, wall street's always bullish about everything. this is a stock, by the way, that only 41% of analysts have buys, 56% are h