the cannes ademy offers a prep course. what do you think about it?> my view on testing is there's nothing inherently good or evil about a test. it's a matter of how it is used. if someone uses an s.a.t. score tefbe the ing number of who they are, then that is a very bad use of an s.a.t. but if it's used a dimension -- you look at wholistically, the student grades, a extracurric essays they write it could be interesting for folks to look at and the value itrovides to colleges -- i'm not an adssions officer d i talk to a lot of them. but kids go to high schools around the world and they might -- athat's rigorous place so if they have a high gp i can know what it means. for other places i don't know how hard it is to t achieve things so things like the s.a.t. give a signal -- not a perfect signal. no assessment -- in fact no dimension, none of the things are perfect but in aggregate they could help indicate what a student -- how ready they might be. >> all right. let's talk more specifically about the a have more than 100 million usage worldwide and tha

: cannes, gorgeous >> yeah, i don't know if it's cannes or -- cannes. >> seth: cannes. [ cheers ] >> and applause it was a good dress. >> seth: yeah. >> it was a good dress i was like, "oh, i'm wearing this dress." >> seth: yeah. it looks fantastic >> yeah. >> seth: congratulations on your show >> thank you >> seth: it's fantastic. it premiered last night. >> "grand hotel! [ cheers and applause premiered last night >> seth: tons of people watched it >> yeah. >> seth: this is based on a spanish show that came out eight years ago. >> yeah, yeah. it's based on a original spanish format from spain. and it was about this hotel and the family that runs it. and so i was obsessed with it. and i got the rights to do it in english. and now, this show is about the last family-owned hotel in south beach, in miami. and so it's awesome. it's just like a delicious, juicy summer obsession >> seth: you are -- you act in it >> yeah. >> seth: you produce it. you direct >> yeah. >> seth: you've directed other shows. i know - >> yeah. >> seth: "the mick," "blackish." >> yeah. >> seth: do you like directi

we're at the cannes lyon international festival of creativity in the south of france.e you go little guy. a cockroach can survive submerged underwater for 30 minutes. wow. yeah, wow. not getting in today. not on my watch. pests never stop trying to get in. we never stop working to keep them out. terminix. defenders of home. i was diagnosed with breast cancer 11 years ago. you don't expect it to happen to you at age 30. i have two kids and i've got to be here for them. the hardest thing was having to tell them their mom was sick. i was just like my heart shattered into a million pieces. before breast cancer i always know i'm going to make it. there is always if in the back of our mind. susan g. komen has people to help. it was through komen that got me to go take that mammogram. they understand what it is to experience that kind of thing. they want to be supportive. our love is stronger than cancer. ♪ ♪ gerry: i'm back with mark penn. let's talk about 2020 presidential election. president trump launched his official re-election campaign this week. you're a seasoned poli

many at cannes lions are trying to learn from brands like wwe. all the suspects are here.rris, the advertising giants, publicist. they broke out at this event last year because of the expe e expense. they wanted the money to be spent on their a.i. system, to build it out across the agency they didn't come to the event last year, but they are back this year. also part of the mix, the chinese. t t tencent is here. thinking of global trade wars, how it is changing the way global markets might approach advertising, that is a big one many are keen to maximize potential of the chinese customer they want to get up close and personal with tencent, what they're up to in the marketplace, as well as government delegations the uk government has a big showing this week at cannes lions. they're hoping to connect with the chinese, other emerging markets, as well they're looking at a world post brex and it and where the busin models might evolve to it is a big week the other theme here is around technology the last year or so, you saw this tension as the creators were unnerved by the rise

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this week we're at the cannes lyons festival of creativity, as they like to call it here on the frenche area ya. it's an annual gathering of senior executives from advertising, television, media, digital companies around the world. they come here, a hardship journey, no doubt, to south of france to discuss trends in media, advertising and marketing. and, of course, they come to do business and make deals. the big players are all here; facebook, google, amson, snapchat -- amazon, news organizations and anyone who wants to get a message across or sell something. the media has been transformed in the last decade. the vast bulk of advertising money now corporate, nonprofit, political is spent on digital platforms. most of it goes to google and facebook. those digital providers have been able to dominate primarily because of the power of data. there's so much data that they can target advertising and messages so that they reach us most effectively. but those companies are now under fire like never before over issues such as privacy, political bias and the sheer scale. they're being investig

julia boorstin is there for us ♪tonight. ♪ >> reporter: at this year's cannes lion festival, brands andrs gathering here in the french riviera have aig issue on their minds, offensive and inappropriate content that coulde running nexo ads. they're coming together to announce a new solution, the globalpo alliance for rible media, which includes the media buying agencies from all of the biggest ad conglomerates, the tech giants including facebook, googles, youtube and twitter, and 16 of the world's biggest advertisersng inclu proctor & gamble. >>> what we will do together is establish common standards we can all abide by, very similar to what we've done on tv and in radio, and where we know we have control over the content ande know that there's control over editorial comments. by coming togher and having that, then we know that we can advertise in places that are afe for consumers and our brands. >> reporter: with the big ad platforms all here in cannes, this is the first time they and all of the other sides of the industry haveether to tckle issues rangiomng fogro c violent and offensiv

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he owned cannes. superstah.e does look good. >> yeah, yeah, yeah, thanks. >> jimmy: i would normally not just recommend the mustache. >> nice. >> jimmy: is she as equally as proud of her other grand children? >> no. >> jimmy: just -- >> no, not at all. >> jimmy: just you. >> yeah, i'm in a clear first place right now. the other kids got to do something very special for her. >> jimmy: were you at cannes screening this television show. is that an unusual thing to screen a tv show there? >> it is. it was the first streaming show ever, ever played at cannes. >> jimmy: wow. >> that was a nice accomplishment for us. >> jimmy: were you nervous? because at cannes -- [ applause ] -- they don't like things, and if they don't like you, they will boo you. >> they will boo the crap out of you. >> jimmy: yeah. >> have you ever had like 2,000 people just booing you? >> jimmy: no, usually we limit to just the studio audience. but it happens from time to time. >> well, no, it's such a defeating feeling. >> jimmy: have you had th

. ♪ ♪ >> from cannes, france, this is a special edition of "wall street."ia: welcome to program that analyzes the week that was and helps position you for the week ahead. i'm maria bartiromo, this weekend coming to you from beautiful cannes, france. coming up in just a few moments, danny meyer, my special guest. later in the program, my one-on-one with the co-founder, ceo and chairman of blackstone, steve schwartzman is here, on the news of his historic donation to university of oxford. first, peter anderson of anderson capital management. thanks so much for joining us, good to see you. >> you're welcome. maria: so are you surprised? it was a week of mario versus jay. the european central bank talking about more stimulus on the way, you had jay powell and all of the speculation that we're going to see lower rates now for some time hate arer on in the year as well. what's your take on the broad economic backdrop and whether or not we should actually see it erased? >> well, you know, maria, i am dead set against rate cuts. i think that the reasons that are be

you've got yachts lined up in the harbor here in cannes.this, cheryl, the most creative week of the year for the media industry because you've got the creatives a and chief marketing officers coming to try to drum up business and give us a look at the year ahead in terms of wha what their advertising platforms look like. cheryl: and how do they get to the younger consumer, the younger viewer, the younger reader, that's what's sofas nateing. digital -- so fascinating. because digital media changed everything in the world. maria: they're all facing that challenge. this is another indicator of the economy. if businesses are sitting on cash, that means there's uncertainty over there or if they're spending more ad dollars, could be a positive indicator. how do you see the broad economy backdrop right now? >> i think you're getting great indicators out of all of r interviews. talking about how ad spend is up, we did see cap ex numbers showing some signs of strength over the last couple months. the economy is doing really well and the consumer, it

all right, founder of the cannes academy, so good to have you here. >>> turning now to health.ope lab is a san francisco based nonprofit that's using technology and scientific research to improve the lives of teens andoung adults. one of their creations is the computer generated chatrogram to ease stress and anxiety experienced by young cancer survivors. it was created more than a those ago that's helped with cancer stick to their treatment plans and they're working on an app to tackle loneliness among college students, two-thirds who onreported feelingy in the past year. joining me director at hope lab, danielle ramo. >> thank you. i'e happy tohere. >> well, hope lab has an interesting model where it tackles health challenges facing teens and young adults, whether it's loneless or recovering from cancer. can you walk tusrough that? >> sure. it helps people with a whole m host ofntal and physical problems but we don't know how to t translate th the digital environment. so aai hope lab we behavioral science and human centered design tong help c their lives and feel meaningful an

we've been in cannes, the lions festival, collecting and banking stories.ve wonderful experiences and tips for young working women, for older working women wef be wove be we've been doing lots of stuff underlying all of it is the goal of closing the gender leadership gap, the c suite, 70% of white men still run it even though we had a lot of women elected in the midterm elections, even though we had me too and times up, actually women in the work force, the leadership numbers have not changed >> you're also here on behalf of snap as a board member a lot of talk about how snap could benefit around the negative concerns with facebook and google >> we are leading in the field we have an astonishing exhibit here snap has never varied from what it has been good at, connecting real friends we don't have the same design architecture as facebook or google 678 we nev google we never had those privacy issues snap is not about connecting you to 350 people you don't know it's about connecting you to your eight best friends and having fun it's a creative platform >> cer

beautiful cannes your top stories right now, 8 a.m.rkets up for the entire week. of course you have a federal reserve meeting this week tuesday and wednesday. so we are focused on anticipating what the fed might say about the potential of a rate cut on the the horizon. european indices this morning a fraction removing as well take a look at university europe and down 10 points and paris is is up 12.5. dax index in yerm is down by 8 point marketing are higher with exception of korea. here it a fractional story across the board. in hong kong government offices have closed this morning following massive protest in streets yesterday we shared you some of the stunning pictures almost a million people on the streets in hong kong protesting. the potential of harder line from mainline china. new fox news poll show that americans fear that tariffs will hurt the economy and their wallets as well. public hearings on next possible round of tariffs are to begin today in washington. >> meanwhile -- coming up, sheen live from china with inside look a

maria: you're talking about that in cannes this week. >> we're promoting that heavy in cannes this weekof you reaching out to people to try to get them opportunities. what happened in haiti, you were disappointed you couldn't run for president. >> yeah. there's a thing about politics, right. this is the rule. if you fail and you don't succeed, try, try again, right? so my thing was, in losing the bid for the election, i also learned a lot. i noticed the country went down 2250,000 people in the rub bell, i felt to reconstruct the country we had a chance to do it with carbon credit. one of the things to move the country forward is an environmental front which is actually there. i believe in empowering farmers. i have mixed emotion about micro loans. at the end of the day, if i don't have money, how do you expect me to pay you back. we believe in moving forward in the future, if you're a thirled world country, -- third world country, let's strengthen the private sector. when you look at it, the private sector, the stronger they are, the more jobs could be provided for the people. maria: wh

we premiered the movie at cannes. and i'd never been to cannes. >> jimmy: none of us have. >> good.dy. this is going to go very well. but apparently, i've been led to believe they can be a little cold if they don't approve. and i've even heard rumors that they can boo. >> jimmy: yeah, they do boo sometimes. >> so i was understandably quite nervous going in, and i found out, i wasn't sitting next to elton. initially, i was furious. and then the lovely people from the marketing department said well, he's going to sit between his friend of 50 years and his husband, and i was like, all right, all right. >> jimmy: you're him. you're even closer to him than them. >> so i sat here, elton john, david furnish. and dexter fletcher, the director here. and we watch the whole movie, this kind of angle, you know, to try and ascertain if they approved. >> jimmy: had he not seen anything before? >> he'd seen bits, rushes, daily, and the trailer, several million times. >> jimmy: not the whole movie. >> not the whole movie. it was the first time i'd seen it with all the finished effects and everythin

caroline: there has been a lot recentlysh in cannes against social media. how does a group like unilever deal with this backlash, hate speech on social media? alan: we have partnerships with tech platforms and if you spoke to them, they would say unilever has been one of the companies that the forefront of pushing them to raise their standards on and privacy, on fake ids, when we have push them, they've taken action. , we this week in cannes announced the creation of an alliance for responsible media. the biggest advertisers in the world, the biggest agencies in the world and some of the tech platforms have come together to find common ground, to make sure these tech platforms keep their act as clean as they should be. thank you very much. the unilever ceo live from the cannes festival. anna: thank you very much. the subject of central banking, which is moving markets in the last 24 hours. jerome powell says he is ready to move on rates but not yet. we are asking the question on mliv how low can central bank rates go? we will discuss that next with mark cud

caroline: a bit windy, it is a tough life being here in sunny canne surroundeds by such influences asanick bollore are, the ceo of hawas. you have said that the french-based conglomerate that you work for, you say that it is a very international business. presence in asia, europe, the united states, where is it growing fastest for your the moment? yanick: would have it in percent of our revenue outside france. u s is more than a third. we are growing in asia, china and india. but we still have a lot of growth in the u.s. come the you carry, and smaller economies .ike france as well caroline: considering the amount of concern about the economy and political instability, are the consumers still wanting advertisements? >> it is interesting. when i woke up the next day, years ago,three everybody was shocked. the industry, i can imagine. let three years later, the investments have not slowed down. even as we have moved our european headquarters from paris to london, growth is pretty solid in the u.k.. caroline: what about the consumer in general, particularly as you have geopolitical insta

all next week we'll be in cannes, france, live. that'll do it for us this weekend. have a great rest of the weekend, everybody. i' again next time. ♪ ♪ gerry: hello and welcome to "wall street journal at large." the race for the democratic presidential nomination kicks into high gear this month when the candidates -- well, most of them at any rate -- take a part in the first televised debates. former vice president joe biden continues to be the bookies' and the pollsters' favorites, but it's early days, and there's plenty of reason to think this campaign is very much wide open. now, according to a recent polling average from real clear politics, biden leads the field with 33%, 16 points ahead of bernie sanders. none of the other 20 or so candidates is even in double figures. well, actually polls at this stage are not very reliable, but biden also leads in the polls in the early voting states. in iowa where the first votes will be cast in february, the most recent des moines register/cnn poll put him eight points ahead of sanders. yet, there are warning signs. that i

julia boorstin in cannes, france thank you. we'll get more from julia in a bit.et's turn to the macro markets. the big story right now is also out of europe. ecb president mario draghi says the bank could ease policy again either through rate cuts or bond purchases if inflation doesn't pick up. the euro sliding dramatically on those comments 1.118. also big moves in the bond market yield on the ten-year bund hitting a new record low eurozone money markets are fully pricing in an ecb rate cut by december >>> our futures are higher the fed kicking off a two-day meeting later on today the interest rate decision coming tomorrow. the yield on our ten-year note, sliding a little bit down to 2.05%. let's talk about all of this and bring in candace bankson member of the global asset allocation team at fiora capital. first off, i want your reaction to the ecb certainly appears that they are ready to ease up, maybe cut rates again. another round of stimulus. is that going to effect what our federal reserve would and should do >> it's not surprising it's similar to what we'

julia boorstin reports once again tonight from the cannes lyons conference ifrance. >> the annual gatheringising giants discussing where to put the $600 billion that will be spent on ads worldwide this kum r year comes amid growing tech lash, criticism of google and . facebo the ceo of the largest ad conglomerate, mark rooeteid, sa breaking up two giants would not help csumers. >> with the shift online they are more powerful. we have to ask what are we trying to achieve with breaking up and will it make the world a better place. the great benefit of the platfos for consumers is most of the products are free. ey're advertiser funded, advertiser supportednd in balance it is a good save. >> with so many other options out in force here in cannes from snap to twitter, the ceo of another con grglomerate sayser advert will move their dollars if facebook and google don't make meaningful changes around issues of brand safety, not having ads placed next to offensive connt and prifts protections. >> you notice, everyone talks about government regulation breaking them up, but what lreally w happen is o

we are going over to cannes now with caroline hyde for more. caroline?ine: so great to be with you, and to be with none other than meg whitman. she was the chair ceo of hewlett-packard, of eb as well. now quibi. it is several board memberships. talk to us about quibi. it is about short form video. what is it you are offering the advertisers that is new? ag: first of all, this is mobile only platform with hollywood quality content and quick bites, married with a fantastic tech platform that allows video to be viewed on mobile in any way. so what they are excited about is the fact that it is targeted to a millennial audience in a branded safe environment, because nothing does not get on quibi we do not say gets on quibi. targeted to an audience on the go. so they think it is a unique opportunity and that is how we were able to announce today that we have six of the most iconic, innovative brands as our partners. caroline: giving you plenty of money, $100 million already saved -- signed up. but this is also a subscription model. so how will the business mod

was added late to the festival program one that recently the prestigious in a spread so award at cannes it's about a hand a dismembered hand who escapes from a does section live and jumps and rolls and crawls and discoveries its way across the city with one crucial goal to return to its body the film also jumps back and forth in time so we also get to see life before the accident the hand belonged to a once happy boy and his past is explored through a type of sense memory so the scenes from today are juxtaposed with these scenes from the past where the hand is experiencing different things like picking up grains of sand on of beach. it's a very very convincing film it also has a nice mix of 2 and 3 d. animation kind of sounds very touching but now i believe you've got a darker scene from the movie whether it's a problem. folky all go to the. let's lighten it up a bit there's a tribute at the festival to japanese and animation which has a long history of course and a new japanese film score you're right yeah it's called ride your wave it's by master aki you are side he's an undersea priz