carla stevenne, creator of la steve beauty, welcome. rney into livestream shopping. so myjourney into livestream shopping was very interesting. it was at a point in my youtube journey where i was ready to make a transition. amazon live had reached out to me and i was like, sign me up. i already had been shopping on amazon for so long, so i was like, this is perfect, amazon live. and it was around the time of 2020, covid was happening, so everyone was indoors. so it was really my hobby that turned into something so much bigger than really i could have even imagined. so what is it you do when you're representing a brand or a product? how does it work? so what i do when i'm representing a brand or product is i share the product and i show my genuine perspective about the product. when i do livestreaming, i really want to make sure that i'm sharing something relevant and considering who is on the other side, the viewer. i don'tjust sell the product because i want them to buy it, i want them to buy it because they actually need the product in