casper claridge met up with some of them. the trip from japan to the slopes of davos took an eighteen hours this is social entrepreneur masacre guru his first time at the world economic forum the subjects he's come to talk about are far removed from the usual interests of big business. there are children who don't get to eat. once a day of poor soup morning she having tons of food strong away. and so this is the big gap between a part of war and another part of the war. and that's the reality happening right now this is one of the uncomfortable realities that he and a dozen other social entrepreneurs are here to discuss are not working to create profit but to bring about social change here from vietnam trying to develop cost effective devices which save the lives of children. i see my son myself see the baby dying every day and i thought i want to do something such a gather would a group of friends so we. invented the. medical equipment. these social entrepreneurs hope to open the eyes of the big players in the business world