that lonnie cigarettes so dangerous they need to be banned i asked catherine shiner of the german cancer research center. there are definitely fewer harmful substances in the paper these cigarettes than into bacco smoke that's not difficult to bacco smoke is a cocktail of thousands of substances. her biggest concern is that the long term health effects have yet to be studied. is what happens if you use these products several times a day over the course of months and years and we just don't know that yet. but one thing's clear if the choice of sweet tasty flavors could encourage young people in particular to take up the habit and so germany is among those toughening up it's. the government here has opted to ban online advertising for cigarettes starting next year. retailers fear that could hit the industry hard. from 2024 billboard advertising will be banned too so you won't see posters or anything anywhere and we think that's a big mistake. marketing the cigarettes is becoming more difficult worldwide and us to my question of whether there are any healthier than conventional smoking meth