. >> her name is cecelia cassandra -- but you might know her as la donya.a singer, composer, and teacher with roots that run deep, right here in the bay area. born in bernal heights and growing up as part of the mission's diverse latino community. >> a special place in my heart, because it is where i really had formed my basis for cultural knowledge and practice. it is also where i have been most active, and being able to collaborate and really engage with the community in a meaningful and relevant way. >> la donya believe strongly in inclusivity and diversity, which is reflected in her music and voice. >> i think my being a young woman of color really is what prompted me to come into the industry and start my own project, just because i was not seeing a lot of representation of our stories and our existence and our narratives. so, to be able to carve out that space and bring in queer culture and bring in activist culture and all the different things that make up my life has been a privilege. >> reporter: are sound influenced by music from different latin a

four cecelia is proud to share her love of culture and music all over, but especially with her family and bay area community. >> just such a homecoming moment, just to be able to play one of the biggest festivals in the country on my home turf with all of my people, all of my community. >> reporter: and taking that sound from the stage to the studio with a live recording at san francisco's studio in the heart of the mission. >> i was right up here in the center, and when we were hosting, that was my favorite part, i had 13 beautiful faces looking at me. to have music that they can connect through their lineage and their family history, it's very special. >> reporter: where she pays it forward to the next generation, hoping they feel the joy and pride of their culture through music. >>> coming up in sports, the 49ers injury update, approaching the road contest this sunday. plus, lexi thompson chasing history as she when we challenged ourselves to create the world's most emotional and sustainable vehicle, we had tothink differently. we had to push the boundaries to not just create a car

. >> reporter: cecelia is proud to share her love of music all over but especially with her family and area community which she did recently at one of the featured artists at outside lands. >> just such a homecoming moment just to be able to play one of the biggest festivals in the country on my home turf with all of my people, my community. and, taking that sound from the stage to the studio with a live recording of san francisco's studios in the heart of the mission. >> ♪ >> i was right up here in the center. when we were rehearsing, i was facing the band. that is my favorite part when i have 13 beautiful places looking at me. >> from the studio to the classroom. >> to have music they can connect to through their lineage and their family history is very special. it is crazy. >> reporter: she pays it forward to the next generation, hoping they feel the joy and pride of their culture through music. >> when cecelia is not performing, she is a music teacher at a local public school. she will be performing again at the fillmore on november 9. >>> be sure to join us for our special coming

. >> cecelia is proud to show her love of culture and music all over but especially in the bay area communitye did so recently at outside lands. >> just such a homecoming momen , just to be able to play one o the biggest festivals in the country on my home turf with al of my people in my community. >> taking that sound from the stage to the studio with a live recording at san francisco's studios in the heart of the mission. >> i was right up here in the center. when we were rehearsing i was facing the band. that is my favorite part when i have 13 beautiful faces looking at me. >> from the studio to the classroom. >> to have music they can connect to through their lineag and their family history is ver special and very unique. >> she pays it forward to the next generation, hoping they feel the joy and pride of their culture through music. >> la doÑa is also a music teacher at a local public school. it was a big summer for her. not only did she play outside lands but she also landed a spot on former president barack obama's summer playlist. she will be performin again in the bay very soon at th

for more, let's turn to cecelia, our videogame reporter at bloomberg. it has happened. it is done.et's go back to the origin of this because everyone forgets because the discussion about regulators about cloud, this is about mobile games, right? what is it microsoft will have to do with activision to catch up to mobile games? >> a lot has changed in the mobile gaming landscape since the deal was announced. mobile gaming has been a behemoth for a long time, microsoft has been behind on capitalizing on interest in mobile games, casual games, free games for smartphones and now with candy crush, which activision makes, they have in their hands one of the most if not the most blockbuster mobile game -- games in the west. it is interesting because of the same time the mobile gaming industry has experienced a contraction, it is oversaturated. it will be interesting to see how microsoft leverages their power to capitalize on candy crush and other mobile games under activision. ed: what we learned about mechanics of what happens next? a headline on the bloomberg terminal is a person will le

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