of traditions, in a sense, a designer. it’s easier here than, for example, in milan. ksenia ilauski, art critic, head of the center for folk arts and crafts of ugranalist of the leaders of russia competition. it is engaged in the preservation of the traditional art of the arctic peoples, integrating the industrial heritage of the north into the field of design and fashion. for example, i don’t like anything artificially, i don’t sculpt or like anything in the same ornaments, especially in the culture of the peoples living in the north, and indeed, in principle, in many regions. there was nothing random in folk culture, some patterns were applied only at the bottom, some only at the top, some in the middle, everything had some meaning, now working with many young people or creating my own collections, i want to understand how to preserve this meaning , then it is possible to obtain or create such purer things, who, with the same meaning, when they arrive, choose a gift or look at some kind of souvenir or choose clothes, they give preference to something that has some kind of content, some kind of mythology, right? what is sometimes commonly imagin