of tests. >> if we can use technology to do that testing, why wouldn't you optimize for the right checkboxe? we are sort of in the middle now. we have a lot of manual were going on in the media business but we need technology to get that labor out of that system. we can optimize better. cory: what does verizon get out of this process? >> verizon is our largest client, as is aol. verizon was are also with monetization. they understand the value we are bringing to them. they said to themselves, what can we do differently that would help to change the media landscape? one of the things they have is great data. they have mobile enabled data for an authenticated person, i know that person, i know when that person is on their phone. all opt-in data. the data was unlocked, and what they have done is we are able to take that data and locket on the behalf of all advertisers. they found a way of expanding it. with verizon allows a will to do is accelerate what our strategy is without data, as well as now we have almost half a billion reached globally with microsoft and nbc. cory: and i would imagine

where is the checkbox? $100 million worth of impact on the nation that goes into the rulemaking side. this is not previously discussed eg, we are trying to figure out that. what is the checklist? who is involved? ms. maxwell: i commit that i will bring that to the department. we will follow-up but let him make it clear one more time that we go through rulemaking when we need to create a new binding requirement. new bindingre no requirements and we are following up with questions or explaining existing rules and regulations, then we use guidance. we have written procedures for significant guidance and they are largely followed for other guidance. where we notice that we have a centralized process. we are reviewing guidance documents that often involve our general counsel. we have many eyes on the question of whether or not this guidance was appropriately significantf it is guidance we give a when the chance -- we give omb the chance to make sure we are properly following the rules and a few you have noted we

not in a way that he hits the right notes to put a checkbox by certain issues. i mean as a candidate, i see him as needing to follow the people that need to change most of all. see the role of people like me including platforms where instead of us having to rely on what bernie the candidate says, we can fill our own platform with what our hopes and aspirations are and push a bernie sanders campaign forward to foment that. hat is what democracy is. me including platforms where that is a break from the paradigm of being dependent on what your candidate does and with what our hopes and aspirations are and push a bernie sanders campaign forward to foment that. that is what democracy is. pushed him or her. it is to change the relationship of forces on the ground using the power of the people. he movement can expect those forces of the democratic party and the republican party, which represents the capitalists and and the republican party, which represents the capitalists and power, will move against them. says. i am done with that. mr. ford: the role of the movement

when job creators and workers , right to work is a checkbox. if they had a horrible regulatory business climate, if chancese high taxes, are jobs are not going there. a competitive tax climate, competitive regulatory environment, jobs will be attracted. the problem is without that won'tox, most selectors even look past, do you have worker freedom were not? -- or not? down.an unemployment went it led to the nation by almost since june 2009. we are now at 5.3%. wisconsin is still bleeding us. we have a lot to offer. the next closest was indiana, which had a six-point drop. inmate, michigan added 6000 ing jobs.re 2000 that month. if you contrast that with, i will say the forced unionism lost of illinois, which 2000 and the same month. arehe right to work states gaining jobs. , aold you i was nervous little nervous, about buying a home, relocating to michigan. .hat gamble paid off michigan home values have grown to the seventh highest in the country in five years. i will tell you my home value has skyrocketed since i bought it in 2012. things are g