we caught up with christopher bailey.loomberg about burberry's work in technology and japan and what it means to be a british heritage brand. >> this collection wanted to celebrate all things british. crafts to architecture to music and fashion. we are surrounded by such strong , creative industries that, from where i am sitting, we are in a great place. >> burberry has always spearheaded the social movement. you have gone a step further to start more engagement in japan. what is that like? >> it is really exciting. you have met some of the team here. we have an amazing organization. they are very dynamic and very flexible. when you are with their team in tokyo, it feels like the energy of a startup. that is exciting for us because that is how we always try to keep burberry. we try to keep that energy, something new, the passion of something new. the idea of being curious. that is what it feels like. we have done a couple of different things. some of the team are coming in to talk to our team. they are an amazing bunch of

yesterday, talking is losing with the chief creative officer christopher bailey.he is, telling us how the fashion show and why -- ♪ >> i quite like things that make you smile and that's what we try to do at the end of the show where we have singing and dancing. it is ok to smile sometimes and sometimes we take -- take things a bit too seriously. relax. ♪ >> those stores -- the stars were out at burberry's latest catwalk show and we caught up with the creative officer christopher bailey. we talked about technology. >> i think it went well. the atmosphere is wonderful. nothing kind of window wrong. it was ok. >> what is the moment? >> i've never been anything else. i have nothing else to compare it to. what to do this collection is celebrate all things the british from architecture to music and of course, fashion. it is wonderful being british. we are surrounded by such creative industries that from where i am sitting, we are in a great place. >> burberry has always we are headed the social movement and you're gone a step further in japan. what is it like? >> it is