i go to these town halls, you know, yesterday with chuck todd it was great, with anderson cooper thekee and people are cheering when i'm doing the town hall because i'm giving them a sense that it can be better again and americans want to know that tomorrow will be a better day. they -- we all know that. that's what they want but they want evidence. so i'm not just talking, i'm telling him here's what i've done so give me a chance here. but they're finally starting to hear me. they didn't hear me, joe, for how long? five months? so five months? you go in the store, there's coke and pepsi and there's ca kasich, you're shopping and that's interesting but i don't know who he is, let's go coke. the key for me is continue to be out here so people can identify me and decide whether irate up here with the traditional brand. i'm trying to get branded now. >> i for one like an rc cola so that's a good thing for you. you've been spending time in new york? >> it's so unbelievable. >> eating pizza at howard beach in queens with knife and fork -- >> i didn't use a knife -- >> yes, you did. >> i p