chuck leavell talks about running a green business. that's coming up next on "your business." >>> hi there, everyone. i'm j.j. ramberg. welcome to "your business" where we give you tips and advice to help your business grow. many of you asked us ha it takes to get your products on the shelves of a major retailer. we are looking at that process from the eyes of a company in california. from the beginning, they pursued the largest retailers to get them to say yes. >> they started out with 16 items in our store. they now have over 50. >> it's an incredible brand. we are excited to have them. they are saying yes to yes to inc. >> we brought it inside the stores and kept it online as well. >> the response was phenomenal. over time, the line has grown dramatically. >> wall green's vice president and target vice president say their respective customers are big fans of yes to carrots, yes to cucumbers, yes to tomatoes and yes to blueberries. >> it hit the benchmarks. it was the customer following he developed. >> they are innovative. they have