annenberg media ♪ annenberg media ♪ in 1980, before the flap over new coke and old coke, major soft drinkers made a critical change in their beverages. why would they change a key ingredient in afollowing world war ii,cts? the studebaker corporation had its most prosperous years. why would this corporation become extinct within a decade? in the 1970s, a small new jersey newspaper, the asbury park press, exploded into the state's third-largest newspaper. how did the company make this phenomenal growth possible? no business can guarantee it will make a profit, but there are strategies that can increase chances for success. the firm: how can it keep costs down? with richard gill, we'll investigate that problem on this edition of economics usa. i'm david schoumacher. ♪ pepsi cola hits the spot ♪ 12 full ounces that's a lot... ♪ ♪ i'd like to buy the world a coke ♪ ♪ and keep it company ♪ that's the real thing... ♪ we made our choice ♪ make it a pepsi... soft drink companies spend millions advertising to make billions in sales. it's a $23 billion-a-year industry. with that many sales, every de

on attacking crist, the coke brothers, a launched -- built on a -- coke brothers, called addicted to coke, the republicans, what a -- that is up seemly. are can do better. >> i am second to no one, in denouncing coke brothers for their deceitful, and misinformation campaign. >> wait a minute. finish this one. lou: you oppose on coke brothers. >> i am opposed to advertising campaign they are running that i think are deceitful, i admire the proviic -- philanthropic work they have done the reality is, i think it is wrong to personaly denounce them the way they were. if you want you want to talk about un-american behavior. lou: i was not, were you. >> no,. lou: it was you. >> darrel siz darrell issa trying to shut down a hearing that is a third world. lou: you brought upag anger manage think. >> i was going to say that robert would be happy if the coke brothers were donating $30 million to democrat candidates, this is unseemly to compare them with elicit drug of cocaine. john, sorrows throws a-- george soreos throws around money. i applaud you for saying that coke brother do a lot of goo

he loves cherry coke.ant you to construct a dish using cherry coke. >> sure, i'm the coke guy, right? yeah. great. >> you signed that deal, buddy. by the coke guy for the rest of her life will stop -- of your life. >> rachael, i will give you a bit of a curveball. elon musk is a billionaire, founder of tesla, the electric carmaker. >> those are really cool. they are very cute. >> he is south african. so, a south african food is biltong, which is a kind of beef jerky. i want you to construct a dish using beef jerky. mario, you've had a second to think about it. what would you make lloyd blankfein? >> first of all, i would chop one of the hot dogs -- do i get more than one hot dog? i would chop one of them up and dredge it with flour and salt and pepper and some cayenne and make it nice and crispy and hot. i would take the other one, i would butterfly it open until it was flat, dredge in flour and bread crumbs. i would make a hotdog schnitzel and serve it with a crispy hotdog salsa. >> nice. >> yes, please.

fourth quarter sales down 3.6% from coke. that is reality he is having to grapple with owning all shares. melissa: we'll leave this. >> have to put knit context. melissa: absolutely. i'm glad you're both here. thank you so much. from the u.s. to every corner of the globe money has been flying around the world today, starting in germany with the end of an arms deal with russia prompting harsh criticism from the country. berlin pulled the plug on 140 million-dollar contract to build a training camp for russian force, saying it would be unacceptable to carry out such a deal given the current situation in crimea. russia's deputy defense minister says germany's actions are unconstructive and probably made under pressure from the u.s. all our fault. >>> over to china. a tour by michelle obama has led to a local crackdown on apparel featuring her husband. t-shirts and hats showing president obama as a comrade of chairman mao, charlie likes that he wants one -- >> i want my face. melissa: sold around the great wall that would be inte

like coke zero, over the years. this is not easy to do.nd the pricing is not going to fix it overnight, either. >> let me ask you something. if raising the pricing isn't helping them get what they want, would lowering the price may bring back some of the customers that are leaving the diet drinks? >> they've tried that. it looks like in the last -- this is just one month's data. but the nielsen data from four weeks through march 15th, showed they cut prices aggressively. and it wasn't enough -- volume increased. but not as much as the price cut. even if it did work, that's not a good business model, right? you don't want to say my plan is to continue to weaken my brand by discounting it to death, right? in the short-term, they might win market share. but i don't think that's -- they don't think that's a long-term solution. this was a seasonal thing. >> is there another category on the horizon? we've gone through the water phase, the energy drink phase? is there another category that says coke is going to get into that space? >> it's up to

harm coke as an investment.intergreen is also a large investor in berkshire hataway to own 9% stake in coke. in a separate letter to warren buffett, winters hits on a topic he's frequently brought up, excessive pay and the cost it imposes on long-term shareholders. buffett says we believe coke is serving a poor precedent where regard to corporate pay. checking shares in europe this hour, they are fractionally higher. it's going to be a very active season this year for the shareholder meetings, i have a feeling, rose. >> oh, yeah. just ramping up the pressure. thank you for that. have a good day. great to see you. >>> now president obama set to hold an address in the netherlands fairly shortly ahead of attending the nuclear summit. the g7 sector holds talks later and down the sidelines of the summit to talk about the situation in ukraine. when the president's address starts, we'll bring you that. >>> also still to come, after weak talk about when the fed starts to raise rates, we'll get incite from the cme. ♪ [ m

i can run real fast and coke you with my head. -- coke you with my pin. the guy who promised to provide for the set, but there are more uninsured today than when obama began the he promised jobs for the jobless. fewer people are working. the average family is bringing home $4000 less than when obama started. he promised us a safe and peaceful world. he has al qaeda on the run. towards us. [laughter] safer? will he got our arsenal allow enemies to enrich? that is like a liberal on gun control. mr. president, the only thing that stops the bad guys with the nukes is a good guy with the nukes. [laughter] [cheering] i love the nra. [applause] he promised to heal the planet and stop the rise of the oceans, but the planet is not listening to dr. obama. histhe only thing rising in lalaland if the russian empire. i'm sorry. i am probably being too hard on the president. after all, who could have seen this coming? [laughter] [cheering] the gop establishment is going along to get along. we have another come to jesus meeting. it is time. lostemocrats' agenda is a cau

because of the coke brothers.he new york times'" john baker join me. that's up next. first, the "market wrap." >> here's how stocks stand going into monday. the dow down 43 in today's trade. the nasdaq down 15, and the s&p 500 also ending the day in the red as investors increasingly worry about a potential slowdown in china and uncertainty in ukraine. that's it from cnbc, first in business worldwide. what if a photo were more than a memory? what if it were more than something to share? what if a photo could build that shelf you've always wanted? or fix a leaky faucet? or even give you your saturday back? the new snapfix app revolutionizes local service. just snap a photo and angie's list coordinates a top-rated provider to do the work on your schedule. the app makes it easy. the power of angie's list makes it work. download snapfix for free. marge: you know, there's a more enjoyable way to get your fiber. try phillips fiber good gummies. they're delicious, and a good source of fiber to help support regularity. wif

that is the best they can hope for for a campaign for diet coke.trying to make themselves seem cool. i'm not sure it is going to bump up diet coke's numbers, but it is still fun to talk about. >> it was great to get your opinion and your take. be sure to check out the newest edition of "bloomberg businessweek." you can read it with the bloomberg+ app. you should check it out. " foris "taking stock thursday. have a great night, everybody. ♪ ♪ live from pier three in san francisco, welcome to "bloomberg west." we cover innovation, technology, and the future of business. i'm emily chang. after thet investigation into the massive data breach that exposed 40 million credit and debit card numbers. target security systems quickly detected the hack attack but executives did nothing. we spend the next half hour diving deep into the story, looking at what went

that is the best they can hope for for a campaign for diet coke.are trying to make themselves seem cool. i'm not sure it is going to bump up diet coke's numbers, but it is still fun to talk about. >> it was great to get your opinion and your take. be sure to check out the newest edition of "bloomberg businessweek." you can read it with the bloomberg+ app. you should check it out. this is "taking stock" for thursday. have a great night, everybody. ♪ .

this is a group funded and founded by the billionaire conservative coke brothers, charles and david coke. when you inherit an oil and chemical company from your dad, you can afford to pay people in ads. the coke brothers group has been running versions of that same ad all around the country, months and months and months before the midterm elections happen. you can see that same empathetic actress in vain against democratic candidates in colorado and in louisiana and in new hampshire and in minnesota and in north carolina, and in florida. and of course in arkansas. where polls show the democratic incumbent senator mark pryor is running dead even with his republican challenger, tom -- the coke brothers are spending enormous amounts of money on ads for these midterm elections. they have spent $30 million already and we have barely just rounded st. patrick's day. it should be noted that they also spent enormous amounts of money in the last election of 2012. the coke brothers raised $400 million in 2012. it took until 2014 for reporters to count it all up. the koch brothers spent $122 million

in one or seventy two models to any extent in one or more this winter that achieving a full can of coke and one adorable opal was dubbed shortages are just on many know that by just aren't the most image of the buttons yet of this e g the cut them out of me out of the tub i haven't yet we haven't spoken to the show but she teaching assignment open about who bought the darshan of the bonnet of a great week to disciple people the chairman of the good looking the book was just a cool name. we chickened out and the beneficial to you for the scenes deal to you by many countries. more this or the mother of the silver. so the ticket was twenty. for one of the sold out in the jordy yemen in a sea of recording you would. over the miles. the name somebody ability to that in the scuffle to be added the beans on the foot of

vending machines, you put one coin in and get a coke out. how would coke increase the price?ddy and said mr. president, have you considered introducing a 7.5 cent coin because that's what it would take for coke to be able tone crease its price but not double its price. sometimes prices stick for a very, very long time and those same factors, advertising, consumer expectations, the cost of changing prices, they can make prices stick in a less spectacular way every day. it makes a difference to the way economies work. >> tim harford, pleasure to have you on. >> thank you. >>> up next, why the brits could have to say cheerio to more than whiskey and hagers if scotland votes for independence this year. okay, listen up! i'm re-workin' the menu. mayo? corn dogs? you are so outta here! aah! [ female announcer ] the complete balanced nutrition of great-tasting ensure. 24 vitamins and minerals, antioxidants, and 9 grams of protein. [ bottle ] ensure®. nutrition in charge™. ♪ ♪ [ female announcer ] cheerios. with flavors your heart will love. to prove to you that aleve is the better ch

coke says they finally cracked the code after 31 years on how to turn diet coke into a frozen drink.e digest says it's not that simple to freeze diet soda because the sweeteners don't handle the process as well as good old sugar and corn syrup. a good problem. >>> still to come, the white house says obamacare enrollment hits a new milestone as the deadline for people to sign up looms on monday. we'll have the numbers and the new public opinion poll on the health care program right after this. this. dunno, i just ah woke up today and i said i need something sportier. annnd done. ok maxwell, just need to ah contact your insurance company with the vin number. oh, i just did it. with my geico app. vin # is up to the loaded. ok well then jerry here will take you through all of the features then. why don't weeeeeeeeeeee go out to the car. ok, i'll just be outside... ok, yeah. his dad is my boss. yeah. vin scanning to add a car. just a tap away on the geico app. impact wool exports from new zealand, textile production in spain, and the use of medical technology in the u.s.? at t. rowe price

a little bit of coke. a little bit of coke ? well, be careful not to be around here anymore, okay ? take care. in my beat, there's a lot of people that know me by name. - what's up ? - hey, how you doing ? yeah, i've arrived. oh ! i would like to be considered in the community... as an officer they can look up to and say if you tell tony he'll be able to help you. if you want to hear the truth, he'll tell it like it is. he's the fairest liceman in town... that i met in my 35 years of being in riverside. it's a pleasure to come here. they treat me as an individual instead of as a policeman. as you notice, they're not calling me officer or policeman. they call me mr. garcia. that's where it stands. we're on equal ground. this is hopeless. where is jamal ? i don't know. but i have a couple at table four who are begging for caffeine. i'm no good at this. crossroads cafe. ah ! jamal, finally ! where are you ? the coffee machine is broken again. jamal, slow down. i can't understand you. what ? how could that be ? all right, jamal. yes, of course, i'll be there as soon as i can. - what's t

they are the stocks, coke, pepsi and dr. pepper snapple, not a whole lot of movement.his is the ninth straight year we have been seeing carbonated soft drinks declining. just more bad news for the industry. as it looks towards innovation, new sweeteners and other methods including pricing to try to fight it. >> very important point that this does not prove causation, that study. it suggests an association. so the individuals who are drinking those two plus diet sodas every day may have other underlying health care issues that contribute to the heart incidents they have, right? >> absolutely. it's an important point, as you look through some of these studies. but the trend is clear. the numbers are backing it up. that is, people are increasingly wary of the health benefits of diet. in fact, they are shifting instead to more traditional colas, energy drinks or sparkling water, showing tremendous growth, and away from the diet colas. that is something you heard ceos talk a lot about, the consumer shift there. >> i love my cola drinks but i'm drinking a lot more water thes

right now, load up on your favorite coke products. 12 packs are just $2.77. brew up a great cup for less. folgers is only $6.88. and charmin is $8.99 for 9 mega rolls. real big deals this week and every week. only at safeway. ingredients for life. s. >>> one person is dead after an apartment fire in oakland early this morning. the blaze was at a residence near oakland avenue. police say the victim was cooking when they feel asleep. investigators found that there were no smoke detectors. >>> police are looking for three men who shot up a li question uor store. one man shot the owner in the leg and took off. the owner is expected to survive. >>> talk about buyer be aware, fake beauty products. >>> a woman accused of driving her kids into the ocean faces a judge as authorities release chilling details of the rescue. i want you to know stuff i want you to be kind. i want you to be smart. super smart. i want one thing in a doctor. to speak my language. i don't want you to look at the chart before you say hi...david. quiero que me hagas sentir segura. i want you to

coke is down 8%. and pepsi is down flat. you have to look it's so much more constructive when you look at the chart of pepsi versus coke. it looks like investors have chosen this. they think it's going to resolve itself in a favorable fashion. they've split and picked this over coke. >> it's a question of what the company has done over a number of years. not just coca-cola, but the others in the snack food. >>> we have more on the potential cracks in china's financial system with the vice chair of jpmorgan asia. she's been named one of the most powerful women in "fortune" magazine. >>> plus, new hacking fears, driving investors into the cyber security sector. and the ceo of networks of palo alto, in a "fast money" exclusive. if you have moderate to severe rheumatoid arthritis, like me, and you're talking to your rheumatologist we still run into problems. that's why liberty mutual insurance offers accident forgiveness if you qualify, and new car replacement, standard with our auto policies. so call liberty mutual at... today.

attorney acting crimea off for a cool for defections from the produce you cry the need to picture yet of coke which she addressing the un security council. russia's represent a broad based and admits that the probe into full of presents. recessions are unlikely to ease international pressure we are attending a whole series of steps. economic and diplomatic. that will isolate russia. and will have a negative impact on. russia's economy and its status in the world. when he spoke policy chief said iraq appeared to mention to be taken not question this is in breach of trust is in too much of the day to honor its commitments. we talked about the potential of spending by lump of coal country is among two from the new agreement and we will consider targeted nations. these next steps in this process will be discussed on thursday when its leaders upset to meet but among those concerns your dependency on russian gas mains at how all the books had to go to despite growing international pressure russia has shown no sign of normalizing is crimean presents. ukraine is now accusing britain and the seizing k

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that firm sent a letter to coke's board saying it was disappointed in coke's 2014 equity compensationnderstanding how the plan works and it is tied to achieving specific business goals. these are big numbers. at one point we looked at $13 billion. >> the letter says $24 billion. >> i think 13 billion was the amount at today's prices. maybe 24 is where they expect that stock to be in four years. >>> he negotiated a deal for 2% of the gross royalties paid to the director of "star wars," george lucas. he was a classically trained actor. he said he'd sign on only if he didn't have to do publicity. in a letter to friends he called it fairy tale rubbish. he made a fortune off of the deal. >> look what george lucas made on that. he's a billionaire a couple times over. >> he was able to sell the franchise, selling it to disney. >>> the houston ship channel remained closed as cleanup from an oil spill continuing. skimming boats are working to clean up thousands of gallons of oil spilled from a barge that collided with the cargo ship. the shipping channel delivers crude to more than a tenth of

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seven others including the time but instead in a separate non stick inside peek into any of cut up on coke was promise to cap it at the chalet the condition of two of being jettisoned to the critique a policeman from the use of pulling a punt on the fifth knows this and the cost. the sun president and his mission to the style and the special court's decision not to trust the histories and k is too many people. the move comes days often on behalf of licence was issued against the foam addicted to the shyness my eyes on tuesday ten mystical its decision not to and spending the day is going to eat i've been in the islam of michael especially on tithing and didn't get to my shops be an issue of the naughty one and against him. after this defeat at the head of the other for the point of time with me. on the doorstep to be enacted and could use to be flooded if he appears to be out of the online study bust me out. bush has kept me from side to see these exciting head at the county reasons. this pentecost when is your accounting of the high seas of cheese on toast. this piece in time for him posi

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sales at coke grew just 2%. ford, ceo alan mulally was awarded a performance bonus of $13..8 million up from $11.6 the previous year. ford's earnings rose 26%. ford factory workers received a record profit sharing bonus of $8,800 each. the automaker plans to shift some jobs in mexico back to the u.s.a. at aerospace giant boeing-- plans to ground pension plans for non-union employees. the change will impact retirement plans for 68-thousand workers including managers and executives.beginning in 20-16 boeing will instead contribute to 401(k) plans. the switch marks an effort by boeing to limit growing pension liabilities. tesla is turning away from the golden state to build it's new battery factory. california drivers bought more than one- third of all tesla model s sedans sold globally last year. but those contributions to the bottom line were not enough to convince the electric car company to build its $5 billion dollar battery factory inside the state. tesla had no comment on it's decisions. texas, arizona, neva

right now, load up on your favorite coke products. 12 packs are just $2.77. brew up a great cup for less. folgers is only $6.88. and charmin is $8.99 for 9 mega rolls. real big deals this week and every week. only at safeway. ingredients for life. ♪ [ male announcer ] spring is calling. save 25% when you buy two scotts fertilizers -- one to use now and one for later. the kids got the drug in the story. . show >> reporter: bottom-line the apparently eat too much animal protein vegetarians may be on to something fresh research spending food from beans and as did not have the same effect. >> pam: some very dramatic video of a pregnant mother driving her van into the ocean with her children inside the car you would not want to miss it. >> pam: three students in california were busted, police say, for smoking pot in a school bathroom. the students are only eight and nine years old. now, parents as the no. elementary school wonder how the kids got the drug inside this place. >> some of the three kids get taken of disk out of the bathroom. we were not sure of what t

we know the coke brand well, obviously but coke's secret sauce, the direct store distribution system. bottlers replace the bottles on the shelves unlike using third parties which gets them in touch with the store, enables better placement. 16 times earnings over 3% yield, emerging market consumption running at one-tenth the levels of u.s., plenty of upside. >> for charts, upside also seen in the charts for coca-cola? >> j.c.? okay. we seem to have a problem. >> i think the charts left him speechless. that's clear. j.c., your mike is not working. we'll get you back on, talk about coca-cola soon. now you're there, apparently. >> can you hear me now? >> you were playing a mime earlier. >> jump right into the charts. the chart is very intimidating. if you take a step back, look at two-year picture, we see a giant head and shoulders pattern forming. right there, that's going to invite mini bears into the name. two shoulders around 41, head at 43, neck line at 37. stock is trading right above the neck line, down 7% this year. so you are going to attract value guys into this name. i warn you

hear reid recently has taken on a very strong tactic against the coke brothers and outside money. that is a message that you think, well, what regular voters don't care about campaign stuff. about this rales up the donor base, democratic-based voters and they are stoking the fires. i think we're going to see democrats -- the debate over income inquality, the minimum wage, sort of these wedge issues that we're going to hear more and more about. they need something to put fire under their voters to get them engaged and interested in the election. the other thing that was interesting for republicans in this race. we talked so much about the data gap, that barack obama in the 2008 campaign and waves able to do. do not underestimate that republicans have been able to close that gap. i talked to republicans that said this race to them was a test case for not only their get out the vote operation, but their voter identification, and they are very pleased with what they saw. alex sink in early voting, she led by thousands of votes. early voting benefits republicans. she started this race

then i started doing pills and then coke. when you do more pills you start to get tired and need the coke to bring you back up. i felt like without that i wasn't going to make any money. >> dean met most of her clients through her job at the strip club. >> all the guys i see are rich people. i stick with high-end guys. a guy asked me, he's like, what do you think about when you're doing this? i'm thinking about what i'm going to spend the money on. >> some of dean's past customers have continued to send her money while she's in jail. >> who wrote you that? >> my customer, randy. >> hi, my pretty lady. i hope my princess is okay. you'll always be my little princess. i have been thinking about you. i want to let you know i love and miss you and hope you're okay. hope to see you and we'll have some fun soon. love you. >> how much did he send you? >> like $100 every couple weeks. he's like a lonely guy, so, you know, we talk and i act like i care about all the stuff he has to say. they don't know nothing about me. i'm there to fu

you have the coke brothers, the union and the chamber. and that the system you may not like but it does not privilege one party or one ideology and we generally believed in a marketplace and ideas -- >> i'm talking about the fact candidates spend all of this time -- more time raising money and the more money we raise, it narrows your issues because you end up taking money from so many sources you're not going to raise issues. >> brown: we ended up with our first agreement. michael gerson, mark shields, thank you you both very much. >> woodruff: as we reported last week, our science correspondent miles o'brien suffered a life- threatening injury while on assignment for us in the philippines. during an emergency surgery, his left arm was amputated above the elbow. we'll talk with miles about what happened and his recent reporting. but first, this is pledge week on p.b.s. this break allows your public >> woodruff: miles o'brien has traveled the world for the newshour. and at times to very dangerous places. as he did for his current series of

coke and 7-eleven are pulling the diet coke slurpee from the shelves just after a month of rolling itblem -- it didn't freeze right. oh! beverage digest says it's not easy to freeze diet sodas because the sweeteners don't handle the process as well as sugar and corn syrup. there you go, first world problems. >>> stay with us, everybody. "news4 today" continues right now at 5:00 a.m. >>> a d.c. park the search of a focus for a missing girl. what the child's family is saying about the month-long disappearance. >>> plus, the weather system moving in that will bring a big change for the weekend. good morning, everyone. i'm aaron gilchrest. >> i'm ericka gonzalez in for eun yang. welcome to "news4 today" today. the big weather headline this morning -- rain. >> that's right. you might notice sprinkles when you step outside. storm team 4 meteorologist tom kierein's tracking how long this will last. it will be a long, wet weekend, tom? >> it looks like it will be quite wet. grab an umbrella, you'll be happy you have one. we have scattered sprinkles in fairfax county, here in northwest, and in

right now, load up on your favorite coke products. 12 packs are just $2.77.w up a great cup for less. folgers is only $6.88. and charmin is $8.99 for 9 mega rolls. real big deals this week and every week. only at safeway. ingredients for life. revolutionize the way we read maybe or maybe not that is the marketing coming to samsung star watch. a galaxy as five smart phone. they call this aapplication it the best reading speed. just an idea of what they're talking about this reed said two of 50 words a minute at the top and below that 500 words a minute. in the claim you actually be able to follow this and read faster the system highlights the point at which the human brain reckitt mines is a word and make red. all of to move your eyes for more toward balancing very relaxing but claims new users can double reading speed in minutes. even scenarios when you read through a festival in an hour. a >> : still had a night pregnant mother of accused of driving a van filled with children police release the 911 calls. >> : tribute to bay area man that development sacrifi

right now, load up on your favorite coke products. 12 packs are just $2.77.rew up a great cup for less. folgers is only $6.88. and charmin is $8.99 for 9 mega rolls. real big deals this week and every week. only at safeway. ingredients for life. . >>> welcome back, the city is cracking down on overnight rv parking, they are making new locations and most are in the bay view district. the ban comes after complaints of illegal dumping and sanitation issues. >>> facebook is putting some new restrictions on keeping new weapons out of the hands of young people. they are blocking minors from seeing postings on weapons' sales. they will delete all gun sale posts that don't require a background check. instagram is also a very popular site. this has triggered a very popular debate. >> they are very happy and they took mean full steps because of their pratt form. >> when you start limit being people's ideas on an open forum such as facebook, just as long as that does not happy done think there will be any problem with it. >> facebook will start getting rid of the posts

two hamburger asks a coke rule.go away, as far as other rules about what gifts they can get and lawmakers say it's for a simple reason. >> perception matters. >> embattled state senator calderon was one of the most prolific gift takers. add to that, record fines gore gifts in the form of political fund-raisers held at his sacramento home. and so senate democrats hoping to turn the page are offering three proposed laws to shrink the world of political gift giving. >> we've been dealing with a lot of questions here. rather than shy away it from or defensi defensive, we feel it's important we take advantage of this moment. >> the changes? well, that $ten per month limb writ goes to 0. the current maximum value to other lawmakers would be cut in half smchlt gifts would be beened. other gifts still okay, and travel and meals would still be allowed if legislatures can defend it. these are in ways modest changes but still some of the biggest in the world of legislative perks in years. >> the ongoing feud between apple and

or maybe he just really does not like coke. brothers, that is., the future of streaming television, breaking down the ditch disney deal, and what does it mean for consumers? after this break. you cannot beat an icon, so lamborghini created another one. coming up. ♪ >> this is lunch money," on bloomberg television. we are on your tablet and your smart phone. we are the only financial device -- financial network program that streams live in your mobile devices. dish network just made huge strides, striking a major deal with disney to open the floodgates for content distribution online. tom keene sat down with a roundtable of media pros. >> no one has defined it yet, but there is a line in the press release that says they have agreed to a personal subscription service. separately bloomberg reported yesterday that there was a $20 to $30 per month price point that goes with this. we believe that you will pay per person for television. cori signs up for multichannel services, he gets one stream for himself. he can watch it on his ipad or his hbo. -- or

coke is firing back in a big way saying now mr.be diluted by 16.6%. this figure's taken out of context. it ignores the impact of our robust share repurchase program and our pay for performance policy. the dilution is minimal. coke claiming that it's not just senior management it's 6,400 employees that are eligible. it's performance based. basically winters and coke coming back and just digging in their heels with their same arguments. david winters wants the plan scrapped. coke says that its board stands behind it ahead of the annual meeting. and that this is completely wrong. so, both of them really being stubborn here. it's difficult math. i've been talking to a lot of the analysts and basically coke is not changing its long-term compensation program here. it's an industry norm but it does raise a question, again, about executive comp, how much management is paid, and whether they should be tied directly, indirectly to the performance of shares. >> i mean, it's not -- >> the industry are highlighting some of these issues. >> othe

right now, load up on your favorite coke products. 12 packs are just $2.77.w up a great cup for less. folgers is only $6.88. and charmin is $8.99 for 9 mega rolls. real big deals this week and every week. only at safeway. ingredients for life. the massive eucalyptus tree that fell at oakland's lake merritt still has not been removed. after nearly four months. and some residents say it has become a hazard. the city is about to put the job out for bid, on what will likley be an expensive endeavor. kron four talked with a tree service planning to bid on the project. to hear what needs to be done. with this massive root ball and the wood and everything about two days we should be able to do it. i think the city needs to get rid of it, it's a liability, people are climbing on it, people could get hurt and i think they should get it out of here and plant another nice tree the tree service expects the project to cost up to twenty five- thousand dollars. residents in the area say. graffiti artists deface the tree. and people climbing on it are creating a hazard. we s