i'm not picking on cola versus uncola versus the new cola. i'm talking soft drinks. so there's less oversight, i'll use the term oversight, but in terms of food safety? >> right. there are good manufacturing factors that applies to foods that apply to colas. someone tell me if i'm getting this wrong. they have regulations for bottled wait. and that relates to the fact that -- commodity specific. >> right. >> regulations which don't exist for soft drinks? >> okay. can i also say that one difference between bottled water and soda is people choose bottled water because they think it's healthier and safer. that's not the reason they are choosing colas. so i think -- >> whether they choose it or not, the question that i thought is consumers have the right to know the source of the ingredients in the bottle and labeling all all of that. i want to know if -- i may think a soda product is better than bottled water. i mean -- >> water is very different from other kinds of food products. it makes up more than half of our body. we're adviced to drink it at least -- >> right. be

now, in terms of the cola, the formula -- cola stands for cost of living allowance, so it's put in place to make sure that social security is keeping up with inflation. here's the problem. this past year, because of the severity of the recession, we didn't have inflation; we actually had deflation. so prices actually fell last year. as a consequence, technically, seniors were not eligible for a cost of living adjustment, to have it go up because prices did not go up in the aggregate. that doesn't mean that individual folks weren't being pinched by higher heating prices or what have you, but on average prices went down. here's what we did. working with these key members of congress here, we did vote to provide a $250 one-time payment to seniors, which, when you factored it in, amounted to about 1.8%, so it was almost the equivalent of the cola, even though it wasn't actually the cola. so we didn't forget seniors. we never forget seniors because they vote at very high rates. not to mention you changed our diapers and things. and so we appreciate that. the third point that you made had to d

they use coca-cola as a symbol of america. and so when khrushchev seems to enjoy pepsi-cola, the criminologist of american newspapers thought this was a very significant event. obvious to, you don't think is quite that significant. but it's another example of how the two countries didn't understand each other, sort of fumbled trying to get clues about each other. >> host: different cultures. just what would happen. and of course, what i want to say and ask you what you would recommend. khrushchev now what do disneyland, and i also went to disneyland because i don't want to, how to say, the mythology of disneyland in america going. khrushchev never, then he was shouting, by the way, he never that capitalism, communism, capitalism. but he said this word it is before. there was no at all.

most promisingtudents. ♪ ( coca-cola 5-note mnenic )

most promising students. ♪ ( coca-cola 5-note mnemonic )tioning sponsored by rose communications from our studios in new york city, this is charlie rose. >> charlie: tonight, an appreciation of those who died in 2009 in this special hour of appreciation and remembrance. >> i think i'm proudest of the fact that we really have made such an enormous transformation in such a short time. when i think that it's less than, what, 10 years since laws -- 1991 was when all those laws went -- the race classification act, the group-areas act that affected mainly cultural indian people who were summarily rejected from homes and businesses because the areas where they were had been declared white areas -- that's all gone. the past laws went long before because that was really a tremendous oppressive measure which destroyed the mobility of black people and their family lives to a large extent. all those laws have gone. everybody enjoys the public amenities. that was great. >> charlie: what was the most difficult thing for you in being the voice you were? >

i was the oneho got to talk on the air and bringpeople news about the hair on thcoca-cola ns and all this stuff. more importaly, that- >> we are coming to the end he. >> that is when the issue o sexual harassment once d for all came tohe national consciousness. thank you, b. th is our pgram for today. we are solad you joined us. you can see these program -- this program and read somef my articl at whchronicle.com. goodbye. all the best. caioned by the national captionininstitute --www.icap.org-- >> "white house chronicle" is produced in collaboratio with whut, howard university tevision. from wasngton, d.c., this has en "white house conicle," a weekly analysis of t news with a sense of humor featuring ewellyning, linda gasparello, and gues. this program c be seen on pbs statns and cab access channels. to viethe

so it was almost the equivalent of the cola, even though it wasn't actually the cola. so we didn't forget seniors. we never forget seniors because they vote at very high rates. not to mention you changed our diapers and things. and so we appreciate that. the third point that you made had to do with the h1n1 virus. the reason that seniors were not prioritized was because, unlike the seasonal flu shot, h1n1 was deadliest in young people and particularly children. and because the virus came up fairly late in the time frame for preparing flu shots, we had a limited number of vaccines, and we had to decide who gets the vaccines first. now, by the way, let me just do a little psa here. anybody who has not gotten a h1n1 shot, along with their seasonal flu, i would still advise you to get it, because historically there are two waves of this. particularly make sure your kids have gotten it, because there have been a significantly higher number of children killed under h1 -- who get h1n1 than those who just get the seasonal flu. it's still a small fraction, i don't want to make

and any cola knezevic is back on the floor for the bears. >> marques: he's called in to quiet the offenset player for the other team. this time nic wise. >> darrin: two-point lead for arizona against the number one team in the conference t cal bears. here is horne spinning into the lane. zhang again to alter the shot. >> marques: that's what i talked about. if you don't block the shot, at the very least get him to change it. max zhang did that on that possession. >> darrin: robertson into the corner. two minutes to go until half-time. randle from three-point land comes up short. knezevic digs out the rebound. out of bounds. it will stay on this end. >> marques: this is a terrific experience for these young fresh men of arizona to be in such a game at this point of the season with so much meeting. you've got three freshmen on the floor along with jamelle horne and nic wise. at one point he had four freshman and nic wise on the floor. >> darrin: christopher nearly lost the inbound pass. eight seconds on the shot clock. chris ferp again struggling, now two of 11 in this game. jones, left sid

from the salaries you have to look at the fact these people are getting pensions paid for by you and colas, in most cases, unfunded which means we'll be paying for these pensions for a long time, a lot of promises have been made that are not necessarily funded to be fulfilled and getting 100% in many cases, health care and no wonder the average guy is having trouble saving for retirement. and having trouble saving for... >> these are pointed question, gary k. >> let's bring gary into this. >> yes, first off whatever coffee pat is drinking please send some my way. >> you wouldn't say that... >> look, there is no cheap shots here, the statistics -- they are statistics and talking about the military but i have civilian defense department employees earning $150,000 or more, went from 1800 up to 10,000 in the two years '07 to '09, during the recession. same thing for the transportation department. i have been saying for two years now, the government is -- there is no accountability and they are unchecked, spending money that is not theirs and basically castrating the taxpayer and the only way t

. >> are there so-called healthy carbated beverages, 7 up plus, coal ka cola 2. >> what is taking place there? what is going into the product that makes it less harmful and indeed, if you believe the marketeers, good for your health? >> they're trying to put calcium, they're trying to put some vitamins in those products, they're trying to give consumers a positive reason to purchase those products because we did a study on the beverage industry for productscan which found out that the soft drink industry, soft drinks have the lowest percentage, outside of coffee, the coffee industry, for making any kind of a functional claim, like a product is high in vitamins or minerals or something of that nature. so they're very vulnerable to nutritional criticism. >> what do you think about the thought of fortified fries or potato chips, would that solve your problem? >> no, if the underlying food is junk, like a sugary breakfast cereal, adding vitamins to it does not turn it into a health food. and what we really need here, we have a path, though,genic diet in america, it's killing hundreds of tho

so it was almost the equivalent of the cola, even though it wasn't actually the cola. so we didn't forget seniors. we never forget seniors because they vote at very high rates. not to mention you changed our diapers and things. and so we appreciate that. the third point that you made had to do with the h1n1 virus. the reason that seniors were not prioritized was because, unlike the seasonal flu shot, h1n1 was deadliest in young people and particularly children. and because the virus came up fairly late in the time frame for preparing flu shots, we had a limited number of vaccines, and we had to decide who gets the vaccines first. now, by the way, let me just do a little psa here. anybody who has not gotten a h1n1 shot, along with their seasonal flu, i would still advise you to get it, because historically there are two waves of this. particularly make sure your kids have gotten it, because there have been a significantly higher number of children killed under h1 -- who get h1n1 than those who just get the seasonal flu. it's still a small fraction, i don't want to make

so it was almost the equivalent of the cola, even though it wasn't actually the cola. so we didn't forget seniors. we never forget seniors because they vote at very high rates. not to mention you changed our diapers and things. and so we appreciate that. the third point that you made had to do with the h1n1 virus. the reason that seniors were not prioritized was because, unlike the seasonal flu shot, h1n1 was deadliest in young people and particularly children. and because the virus came up fairly late in the time frame for preparing flu shots, we had a limited number of vaccines, and we had to decide who gets the vaccines first. now, by the way, let me just do a little psa here. anybody who has not gotten a h1n1 shot, along with their seasonal flu, i would still advise you to get it, because historically there are two waves of this. particularly make sure your kids have gotten it, because there have been a significantly higher number of children killed under h1 -- who get h1n1 than those who just get the seasonal flu. it's still a small fraction, i don't want to make

at first glance it appears our suspect is baying coca-cola fan and cops say no, he was only interestedthe cash on the inside when he yanked the thing from store. the soda machine broke free and might be a good idea to wait a while before popping up the can. updating our top stories tonight the pakistan taliban claiming responsibility for the attack that killed seven cia employees in afghanistan. the taliban claims it got help from an agent who switched sides. radio talk show host rush limbaugh out of the hospital, two days after he suffered chest pains and doctors say tests revealed no signs of a heart attack or hea1attack or heart >> . >> on this day in 1942, countries from around the globe came together to create the forerunner to today's united nations. president franklin roosevelt and british prime minister winston churchill issued the historic declaration calling for democracy, free trade and arms reductions and representatives of 26 countries signed onto the document calling the declaration by united nations. it came weeks after the japanese attacked pearl harbor which resulted i

even though it was not actually cola. we did not forget the years. we never forget seniors, because the vote in very high rates. [laughter] the third point he made had to do with the h1n1 virus -- third point you made had to do with the h1n1 virus. the reason that seniors were not prioritized was, unlike the seasonal flu shot, h1n1 was the deadliest in young people, particularly children. because the virus came up fairly late in the timeframe for preparing flu shots, we had a limited number of vaccines, and we had to decide who gets the vaccines first. by the way, let me just a little tsa here. anybody who has not gotten an h1n1 shot with the seasonal flu, i would still advise you to get it, because historically there are two ways of this. -- two waves of this. make sure your kids have gotten it. there is a significantly higher number of children killed with h1n1 than those who just that the seasonal flu. it is just a small fraction. i do want to make everybody afraid. but it is more serious than the normal seasonal flu. what is not that seniors were

. >> we ate a bunch of wings and drank cola. let me tell you about alabama.talking about terror and chris wallace, that's it. chris wallace comes on fridays. we'll beat the heck out of each other. he's always getting mad at me about something. trace: thank you both. new jobless numbers went up. a big surprise to the administration. what the president will have to say in response to that coming up. trace: breaking in the boxes right now, st. louis police wrapping up a news conference on that deadly shooting rampage. they say the suspect killed three of his coworkers before taking his own life. five other victims were injured. investigators are trying to figure out the exact motive for the shooting. in the middle box. the associated press is reporting jay leno may get another chance to rhine as the e late night on nbc. we haven't heard what will happen to conan o'brien. a rocket attack in afghanistan. three mortars have hit a five-star hotel that houses the u.s. consulate. no u.s. staff were inside the building at the time. martha: we expect to hear from presid

the coca-cola board of directors believe they may not get paid in 2009 because from that three- yeariling average, they felt like they may fall below their benchmark. that is what companies are doing. host: his organization opposed to those sorts of things? guest: we are in favor of them. host: been codified into law? guest: our issue is if the government's screws it up. the generally, if the government begins to regulate something, even if it is close to right, then the other 10% that is wrong still misses it up. host: next phone call from new london, connecticut. caller: good morning. i want to make a comment. i belong to the building trade. we saw this coming about five years ago, the bubble, the subprime lending tactics. tactics -- that is exactly what they were. they do these advanced tactics to steal people's mortgages. i was handing out flyers to the people who need help can they were giving me the finger, telling me to go home. we knew that this was coming five years ago. guest: i will confess, i saw it coming early in 2007. i testified in congress. once our industry started

we permanently eliminated colas for most state programs. we made major reforms in welfare and parole. and there are two accomplishments in particular i want to recognize. just last night the assembly passed major educational reform, reform that once seemed impossible, but now will become law as soon as it hits my desk. for too many years, too many children were trapped in low-performing schools. the exit doors may as well have been chained. now, for the first time, parents -- without the principal's permission -- have the right to free their children from these destructive schools. that is a great freedom. also in the past, parents had no power to bring about change in their children's schools. but that will now change. parents will now have the means to get rid of incompetent principals and take other necessary steps to improve their children's education. to increase accountability, we broke down the firewall so that teacher performance can be linked to student performance. [applause] >> so that's a great, great accomplishment and congratu

we permanently eliminated colas for most state programs. we made major reforms in welfare and parole. and there are two accomplishments in particular i want to recognize. just last night the assembly passed major educational reform, reform that once seemed impossible, but now will become law as soon as it hits my desk. for too many years, too many children were trapped in low-performing schools. the exit doors may as well have been chained. now, for the first time, parents -- without the principal's permission -- have the right to free their children from these destructive schools. that is a great freedom. also in the past, parents had no power to bring about change in their children's schools. but that will now change. parents will now have the means to get rid of incompetent principals and take other necessary steps to improve their children's education. to increase accountability, we broke down the firewall so that teacher performance can be linked to student performance. [applause] >> so that's a great, great accomplishment and congratu

annual budget process elective representatives say it won't go to parse the four fully offset the cola or fully or partially the indexing of the code or increased domestic spending above last year's level. but very importantly, there would be free to make other budgetary changes as long as those generated the savings made by the rule in if they did not like those savings which it is set up so they want, then they are completely free to offset the savings with others but must be within the budget. element number three. of this is the one that encourages partisans to work together and sets the default reading as sensibility. first abolish reconciliation. it has been massively be used and encourages terrible behavior by both parties. of the majority party tries to steal the minority and the mike minority sits down and tries to make them meltdown. underscore one digit decisions would not be part of any privilege to build. members of the two parties need to work together to allocate as well as make other budget decisions or they can disagree and invoke the filibuster if they desire. but in

troops will remain, and american companies, procter and gamble, coca-cola, infrastructure and consumergood companies, will rush into north korea to take advantage. god help the north koreans when they get there on mcdonald's -- their own mcdonald's, but american companies will rush in to take advantage of the opportunities. i don't think it will be anywhere near enough to sustain the rehabilitation process. even though i don't think unification is going to happen anytime soon, i think is going to be a very, very expensive process. with that, i know the korean embassy does not follow the victim that you should -- the dictum that you should get the work out of the way first, but i would like to opening up for discussion. my friend christian caryl, an old "newsweek" friend, was in berlin when the wall fell in 1989. i would like to get feedback and comments and questions. i would be happy to talk about any subject i have not discussed. if you get tired of talking about unification, you name it, i am happy to talk about it. with that caught fire away with your questions. -- with that, fire

our story now takes as common now that we got to do is they need a sip of coca-cola to get us through the next scene. [laughter] our story now takes us to the period immediately after the war in 1949, captain burke, by the way when he was promoted to rear admiral, he attested that at the end of the war he said it won't be able to keep it. it's just not good and he had this habit of fighting promotions. that's strange. i never had that when i was in the military. i wanted to get them. captain burke was made head of the organizational resource and policy division in 1823. their burke developed the first long-range navy plan since alfred damon hamm. the flooding to be involved in what became the revolt and did he get into trouble. as you recall, during this time of bitter competition, we did not invite any air force generals to this meeting. [laughter] better competition between the different branches, the armed services, regarding which service would take her in her role in national defense. the so-called revolt was a controversy over the powers of secretary of defense. many senior offi

troops will remain in the american companies whether from bechtel to procter & gamble and coca-cola and cargill and infrastructure and consumer goods companies will rush in to take the advantage of them. god help the north koreans when they get there on mcdonnell's but american companies will rush in to take advantage of the opportunities in north korea so the burden will fall exclusively on the south korean people or any government but i done think that's going to be enough -- near enough to sustain the rehabilitation process. so that's why even though i don't think unification's going to happen anytime soon i think it's going to be a very expensive process. with that, i know of the korean embassy does not follow the dictator that you should eat before viewing the dimas mountains so we are getting our work out of the way first so i don't want to keep us to a long from a nice lunch but i would like to open things up for discussion. also my friend a christian carl, told newsweek ran, he was in berlin when the wall fell in 89 and wrote some exciting stories, work that he has done. i would

now i need a set of coca-cola to get me through the next scene.ter] our story that takes us to the time immediately after the war. in 1949 capt.ain burke. he said i will not be able to keep it. it is not good. he had this habit of fighting promotions. i never had that when i was in the military. burke was made head of the research and policies. he developed the first long- range navy plan. this became known as the revolt of the admirals. did he get into trouble. as you recall during this time of competition we did not invite any air force generals to this meeting. bitter competition between the different branches of the armed services regarding which would take a primary role in the national defence. this so-called revolt was a controversy over the powers of the secretary of defense. many officers were unhappy with the measures of the secretary of defense. we were in a great time of disarmament. it was also an attack on reliance on atomic power as the country's first line of defense from the other two services. burke had to coordinate the navy's e

doesn't stop with coca-cola because they produce a problem some people think as to obesity?where does it stop when you get on that slippery slope of functioning strong companies that are big, but represent no risk because they are functioning and they are strong? so i guess i would ask you, obvious he too big to fail is a big issue for us and it's got to be addressed. but shouldn't be addressed on the issue of the institution being a risk as versus the institution just plain being big? >> so my preferred approach to too big to fail, which i agree with you, is perhaps the central issue in financial reform, certainly one of the biggest ones. has two or two and have components depend on how you count. one is to offset some of the incentives to become too big to fail, and to take into account the additional risks that a very large firm may pose to the system. >> by raising their capital requirements? >> are making sure they are say. >> which is a function of making them sick. >> yes deregulatory approach. i think that should be part of it. the other part is to have market discip

we permanently eliminated colas for most state programs.we made major reforms in welfare and pa and there are two accomplishments in particular i want to recognize. just last night the assembly passed major educational reform, reform that once seemed impossible, but now will become law as soon as it hits my desk. for too many years, too many children were trapped in low-performing schoo the exit doors may as well have been chained. now, for the first time, parents -- without the pr permission -- have the right to free their children from these destructive schools. that is a great freedom. also in the past, parents had no power to bring about change in their children' but that will now change. parents will now have the means to get rid of incompetent principals and take other necessary steps to improve thei children's education. to increase accountability, we broke down the firewall so that teacher performance can be linked to student performance. there's a great, great accomplishment. [applause] another major accomplishment, for decades thi

rah fill -- i don't know if it's true or not but it sounded good, saying that they have at the coca-cola headquarters in atlanta. the time you think you're going to get sick if you hear the jingle one more time is about the time a single customer can hum it. you might be saying the same things over and over again, but you also have to recognize it's just now starting to get through to people. so why do you do survey research? one is to measure the mood of the electorate, whatever that the electorate is. you know, is there a mood for change on this issue? on cap and trade, you know, where is the tipping point that people say, yes, we need to do something, and this is the right policy. because from what i've seen of public opinion on this issue, there's a lot more people who say, yes, we need to do something than there is people who say, this is the right approach. and that's one of the challenges that the pro-cap and trade side has in front of it. how important is the topic to real people? what other issues impact your fight? obviously, one of the biggest ones right now, impacting anythin