. >> the coventry, january 1973, queens, new york. >> the first time we played, the only people were there were a couple friends and some lonely guy at the bar. >> it was four guys off the streets of new york. we're nobody. >> four guys who hoped to stand out during the heyday of glam rock. >> you look at someone like alice cooper, david bowie, that was ellreally just one person. kiss's yie is why don't we krad an identity that has foir alice coopers. they transform themselves from regular rock musicians into superheroes. >> part superhero, part sci-fi villain, kiss created personas for each band member. the guitarist paul stanley the star child. on bass, gene simmons, the demon. ace freely was spaceman, and on drums was peter kriss, catman. >> did anyone tell you you were crazy? >> everybody. platform boots, are you kazy? people would be in the front row, hitting each other, hilarious. >> they designed their own costumes, those legendary platform boots. >> look at these heels. >> and black and white face paint. >> we had to learn to put on the makeup through trial and error. we used