the ctia is weighing in to fight that. the ctia is taking a slightly different position. in part this is because these rules were a result of a lengthy negotiation with various players in the industry. i was part of a lot of those discussions. some of the country. some of the companies in essence agreed to support the rules if they were shaped the way they were. we never agree to that, and so we are challenging it on jurisdictional grounds, but other companies reached an agreement with the fcc and not challenging and some are members of ctia, and we think that is why they're doing what they're doing. >> this is "comunicators." our guest is tom tauke, from verizon, who served in congress. our guest reporter, from politico, kim hart. >> a wanted to shift the discussion to spectrum issues. as we know, the super committee is right now trying to figure out its recommendation for deficit reduction, and spectrum auctions could be part of that recommendation. it how do you think the super committee will handle whether to include at the spectrum auction or allow that to go through

and so ctia is weighing in to fight that piece. they aren't weighing in on the verizon side to overturn the fcc rules. so the ctia is taking a slightly different position. and in part this is because, you know, these rules were a result of a lengthy negotiation with various players in the industry. i was part of a lot of those discussions. and some of the companies, in essence, agreed to support the rules if they were shaped the way they were. of we never agreed to that, and so we, obviously, are challenging it as i said on jurisdictional ground, but other companies reached an agreement with the fcc and, therefore, aren't challenging. and some of those members are part of ctia, and i think that's why they're walking the line they are. >> host: this is c-span's "communicators" program. our guest, tom tauke who served in congress, 1979-1991. our guest reporter, senior technology reporter for "politico," kim hart. >> host: wanted to shift the discussion to spectrum issues since that is so near and dear to verizon's heart as well. >> g

he will be joined by the president and ceo of ctia, and a consumer advocate.inaudible conversations] [inaudible conversations] .. [inaudible conversations] [inaudible conversations] [inaudible conversations] [inaudible conversations] [inaudible conversations] >> okay. everybody ready? thank you, all, for coming. a great pleasure of introducing julius genachowski, chairman of the fcc. [applause] >> thank you, all, for being here this morning. i have the privilege last night of being at the memorial service for steve jobs in california, and it was powerful event for an irreplaceable american hero and visionary. one of the themes that comes out so clearly from steve jobs' life was his focus on products that bring benefits to people, real benefits to people, that have a real positive effect on our economy, and maybe above all else, products and services that delight people, that delight people, and these different themes are at the heart of what we're announcing today, taking steps to make sure that mobile devices continue to delight every american that uses them.

that is why we adopted our ctia consumer code and that is the reason why we are here today. i am pleased to announce that once again our consumer code is evolving to meet consumer needs. last week in san diego, ctia's board of directors voted to add a new wireless consumer usage notification guidelines to our code. as a result wireless providers are going to be sending free alerts to their subscribers to help them manage their usage and avoid unexpected overage charges for data, voice messaging and international roaming, as the chairman said. consumers will not need to sign-up sign up to receive a free alert for each of those for service areas. more than 300 million u.s. wireless customers will be protected against potential billing surprises by the industry's effort to help subscribers manage their usage. participating providers will offer customers at least two of the four notifications for data, voice messaging and international roaming by october 17, 2012 and all of the service alerts by april 17, 2013. of course many of our members already offer several other account en

and this was an overage for 199 minute autos new guidelines but the fcc's ctia wireless association and consumer union he would require providers to alert customers before and after they incur charges. and the chief is with the industry trade group ctia. >> they're going to be sending free alerts to their subscribers to help them avoid unexpected overage charges. >> this is a real consumer problem that needs to be fixed. and there are twiz do this easyly and inexpensively using technology that is widely available. and it happens to be a writer with consumer reports says the new guidelines could save consumers hundreds and thousands of dollars. >> when you buy a plan you're probably paying about seven cents per minute. goes through the roof once going over. >> providers being given 12-18 months to implement the plan. and this covers 300 million wire lis accounts. very season has begun implementation but it hasn't been without problems. >> this is not reliable he says it can't confirm when a text is successfully received. >> thank autos sure. >> coming up a judge throws out a regulation t

ctia says the law violates the first amendment right to free speech because it forces them to disseminate the city's opinion. >>> a new recall to tell you about this morning. a company voluntarily recalling bagged salads because of a possible salmonella contaminati contamination. it's sold under fresh selections, heb, marketside, taylor farms. the bags were sold in grocery stores in 14 states, including california. >>> from ordinary mom to hero, a woman saw yesterday's fiery crash, jumped out of her car to hel help. >> armed. i dragged them all the way to my car. >> williams then dragged down firefighters on the other way. they say ris cue crews may have never seen the driver, until it was too late. which makes williams 5-year-old daughter told everyone at school, no exaggeration. >> she told everybody that she saw, my mom saved a man's life today. everybody was headaching me feel all good. >> the druk driver is out of the hospital this morning, but not before thanking them for saving his life. let's check in with christina. good morning. >> good morning to you. it's really chilly in the

we started when i first came to ctia. we do not attend there will be in compliance issues with this petition -- particular addition anyway. >> you have to ask the members involved with legislation. we are confident that the steps that we wanted the industry to take for consumers will be taken. we are calling for implementation of these guidelines. they meet the needs that serve consumers. we will focus our attention on working helping to make sure it happens in provided this portal that will make visible the rate of progress. it is a win-win for everyone. [unintelligible] >> it is not easy to do or simple to notify customers in four different areas of those kinds of alerts. it is not easy to do, especially when we are talking about over 300 million people in this country. the system has to be changed. the chairman, we came to an agreement on how long it would be reasonable. we announced that there was an agreement we had made a to introduce -- to attach three rechargers. i think it will employ -- be implemented before the

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. >>> new rules apply to wireless carriers members of ctia the wireless association it covers 95% ofe again we are talking about four types of plans, voice, text, data international companies have 12 months to notify consumers on two of those and 6 months to notify on all of them many carriers will get going on this, shawn and laura, even before those deadlines are up. >> how will consumers be notified and do they have a choice. >> guidelines don't specify you have to send text notices or push notification, companies will be allowed to choose how they want to do that many actually do already offer a choice we talked with verizon they have five levels of alerts consumers can choose, you can pick and choose how you would like to be notified they are hoping that is the way most companies will do it they just don't want to force them and tell them how they have to do it. >> all right. >> thank you. >>> well, the numbers are in for apple and the new iphone is a big hit iphone 4 s already set a one day record for phone sales when it hit stores friday apple announced customers purchased mor

ctia include most of the nation's carriers and account for 90% of the u.s. accounts.need those alerts are the kids. i wonder if your kids are going to tell you they're going over or they're going to try to hide that from you. that's really the issue most of the time. >> exactly. i don't have a feeling the kids are going to fess up about those. bertha coombs, thanks so much. have a great day. >>> you can call it a reality check for redskins fans. it appears the redskins may have a new starting quarterback, folks, after the team lost to the philadelphia eagles yesterday. it was ugly. skins qb rex grossman proved four interceptions in the 20-13 loss at fedex field. didn't even finish the game. head coach mike shanahan benched gro grossman in the fourth quarter. grossman says he's still confident he has what it takes to win even after being pulled from the field. >> i believe in myself no matter if the whole stadium doesn't, coaching staff doesn't, no matter what the situation. i believe in myself that every single play i'm going to get it done. you know, i fall back on t

the wireless association ctia found that cell phones and tablets now actually outnumber people in thebout 15 million. >> amazing. >> it is amazing, but what does it say about how we interact with other people? how do we -- how do we establish. and this is an important question. how do we establish relationships? so many of our relationships now are texting, bbming, whatever-ing. we're spending less time face-to-face. >> and a lot of this technology was designed to keep us connected. but we're keeping in touch, but we're not touching anything tender. we're seeing a big gender divide. men prefer text, women prefer talk. we're the emotional beings who do the relationship bonding part of our -- in our relationships. i think that there's another piece too. the reason why there are so many phones and devices out there is that corporations have realized if they also purchased these products for their employees, they get a virtual 24-hour employee. a workforce the that never stops working. it's really ton us to turn those -- >> dr. wendy walsh, that's easier said than done. one of the things

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