curtis carlson. you may not have thought of this, but every time you turn on your tv to watch the super bowl, your mother's favorite soap opera, or the season finale in high-definition, if you need to think one man for the high- quality image on your screen. trust me, it is not charlie sheen. the man you are to think is dr. curtis carlson. he won emmy awards for leading the development of the american h.d. tv broadcast standard and optimizing qualities. as an expert on innovation and competitiveness, he has founded more than 12 companies. he is currently chairman, ceo, of sriesident p international, an independent, nonprofit research institute. president barack obama appointed him to the presidential task force on research and development of the institute. dr. cross and advises government leaders around the world on innovation, competitiveness, and educational reform. his book of " innovation: the five disciplines for creating what customers want" was published in 2006. it made the top 10 books of th