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chegg's ceo dan rosensweig is coming off a stunningly successful third quarter. he joins us live. welcome. you know, does anything about these college kids fighting back and signing petitions surprise you? >> only that it just took this long. frankly, you know, the kids who go to columbia, good for them. but they are paying $60,000, $65,000 a year. the people that this really hits are the people that are paying $5,000 or $10,000 a year. you know, most of the people who didn't go back to college now are the people that work full-time and have to go to school full-time and when their jobs were eliminated, they couldn't go to school. i'm just surprised it took this long but i get it. look, there's the benefit to being on campus but if we're not on campus, why do we have to pay for it? i think students are stepping up for what they believe in and i think this is good. i think it's healthy and i think we finally have to lower the cost of college education. we have to make the content more relevant and we have to be able to figure out ways to engage more people through technology. and go