. >> joining us to talk more about coca-cola is dan verou of pal said capital management. good to have you in the studio with thus evening. would you be a buyer of coca-cola at this price? if not why not? >> not yet. because i think the challenges are not going to go away. if you look at the way the company is set up for 2014, it looks like it's going to be much or of a back end-loaded year for them financially speaking. i really think there's no hurry. they're doing everything that they can do in the context of macro forces that are just too big for any company to outweigh, even a brand icon like coca-cola. >> the coca-cola ceo said today he was quoted as saying it was macroeconomic global charge challenges. but how many is it really the cyclical economic issues, and is it more that people are drinking healthier drinks and coke has a structural problem to deal with? >> the way i see it, in the u.s. diet coke was actually problematic for them. because people as you say are opting for more healthier choices, even though there's no calories in diet coke they don't perhaps li