let me start with darrell newel, and in a sentence he is someone who manages the blueberry harvest, but low and behold, it's not necessarily an organic harvest. >> i know. i was so disappointed. i had this stereotype of all the ceremonies and there's some tribal chairman picking the first blueberry and there'd be prayers and maybe a drum circle, and he said, no, we just go pick them when they are # ripe. [laughter] that's it. he said, and then i thought, of course, they are organic because they are native people. well, that's completely wrong. he said, they're commercial. they probably go into the cake mixes. that was an early interview, and it was very interesting. this is a man much like many people i interviewed who were sort of bemused by these questions of the naive outsider with this view that everything has to be organic and close to nature. that's just ridiculous. >> and he also, since, had difficulties to overcome in his life with the abandonment in his family. again, a theme that runs through many american families, but it especially runs through the native american families t