but how do data companies get the information in the first place?n facebook or, you know, you open a survey, it asks your facebook profile to connect to it. sometimes you'll notice that there's a lot of permissions attached and as soon as you click yes, all of your data is mined, and it's then sold on to data brokers who then, eventually, sell it to the political parties for use in their campaigns. although facebook says it doesn't sell our information on, data brokers can overlay any details they mine from the site with other datasets that they have on people based on their email addresses. the next step after that of course is to find similar users that are using facebook and then target adverts, from that advertiser that supplied the email addresses, to those users. why did you choose facebook? it was a really wide demographic. there are just some people that you don't find on twitter. the very nature of the fact that i can't see your adverts, you can't see my adverts, means that this approach had to be applied to facebook. it's where the problem

cambridge analytica is a behavioural science and data analytics company that tries to synthesise bothedictive analytics to understand audiences, both in the political space and the commercial and brand space, as well as the government space, such that it can improve the efficacy of communications. cambridge analytica was formed in 2013 and is affiliated with a group of companies called scl. scl began developing a psychological component to marketing and messaging back in the early—1990s. their work isn't confined to elections. sel‘s website says their services have been used by the us state department and nato. this has led some to accuse cambridge analytica of using techniques known as psyops, or psychological operations. this has come out of a background of doing 30 years of doing psychological operations all round the world. when people talk about winning hearts and minds in afghanistan, this is what they're talking about. it's using psychological techniques to change people's thoughts and behaviour. cambridge analytica is sensitive to the charge that they're using military grade p

you work a lot with so—called big data, companies sitting on piles and piles of personal data, shoppingraw out. we see companies hesitating about how to get started with data and it is hurting the uk economy, they are losing out on profits, revenue, efficiencies, and they are less competitive than their us competitors who are already using the data. we want to help the companies to understand what they can do with the data, what the return on investment can be, and how to find the talent they need to do it. you're getting the data scientists to do the number crunching, is it were, the analysis. what do you do? do you just link them7 what do you do? do you just link them? we make the connection, we help companies first of all understand what they can do. many of our clients are sme companies who have no clue what to do with their data. we help them understand what they can do. then we help them understand what kind of people they need, what skills they need, how to vet them and how to find them and we connect them with our global community. very briefly, how do you think brexit will affe

that's the power of and. >>> right now the data center is on fire as more and more companies migrate to the cloud. last month i recommended cor's data center. they own major centers in new york, los angeles and chicago. their stock has gone up 23% just since the beginning of 2017. cor's site reported an excellent quarter last month. it's got a great, great tradition of racing it's dividend. let's talk to the company's president and ceo. i should say paul, he was in my law school class at harvard in '84. it's been a remarkable way and a much less risky way to play the revolution in tech. >> we have been fortunate, we started with a base of data centers in great markets but also had unique characteristics, most of them were very network dense, right next to the eyeball networks that the cloud companies use, that will use data products to get out to the consumers, but we added to that a unique piece that we are typically the only provider of in most of our markets which is the scaleable capacity right next to the network node in a campus environment. which as you know, the processes get

n c cyber firm guard has revealed what looks to be the biggest voter data leak in history accidentally made by an analytics company on r n c's payroll a massive data batch with information on millions of americans somehow ended up on a publicly accessible amazon server and had been there for twelve days for anyone to download and use before the lapse was found and access was shut off the bench contained one point one terabytes of data that information on one hundred ninety eight million u.s. citizens which is roughly sixty one percent of the country's population and it included home addresses birth dates phone numbers political preferences and even voter opinions on major issues like gun control or abortion the leak came from this company deep root analytics which was among the several digital analytics companies hired by the g.o.p. during the election season it prides itself on its website for being the most experienced group of targeted in republican politics offering media analytics services to corporations lobbying groups and g.o.p. political campaigns while the deep root analytics come from the ownership over

. >>> coming up: data company be blamed for big information leak. >> 200 million people affected how the information got out and the personal details that were revealed. >> plus, big crash shuts down an interstate in the southwest for hours, and involves more than two dozen cars, why it is >> philadelphia are investigating a shooting that left 24 year old man dead, shooting happened around 4:00 a.m., 200 block every east indianna avenue, fair hills section. police say the victim was found on a porch shot once in the head by a semiautomatic weapon. the victim lives in the area but does not live or have family at the home where he was found. >> so we don't have motive for the shooting at this time. however, we did find some private surveillance cameras, in the neighborhood, and hopefully those cameras recorded something, that could help us, with this shooting investigation. >> now, along with checking surveillance cameras, police are interviewing the friends who found the victim on that porch. >> authorities in bucks county say this man, has been charged with stealing $1,200 worth of s

the data company behind this leak, deep root, said in a statement they take full responsibility, the security hole has been fixed, and it is expected that this was discovered before any cyber criminals took advantage of the unsecured cloud server. but until we know if anyone got their hands on this information who should not have redlock advises "people should monitor credit reports and credit card statements to make sure people are not using their identity" in menlo park gabe slate kron 4 news ahead at eight.. a muslim teen kidnapped then murdered from the side of the road. but police say it was not a hate crime. plus. ideas and innovation born here in the bay. tonight we take a special look at a high quality product made right here in the bayarea that people are eating in every state in the union. and next. from hot cars to wildfires.... a heat wave prompting warnings of danger... and there's more hot weather in store. ((brittney tease))i'm kron 4 meteorologist brittney shipp. coming up, i will take a look at your 7 day forecast.details are right after the break. (pam) triple digit

data. as i said, that the phone companies are turning over, not voluntarily, police are subpoena aimed themor hundreds of thousands of records. case, four months of records was almost 200 pages of phone data so it is a tremendous amount of data. it invites misuse in a lot of cases and a lot of people are being caught in the crossfire from this government collection data. , and we a digital age have a fourth amendment that was written hundreds of years ago, is an amendment to the fourth amendment required, do you think, to sort of keep up with the legal issues that arise out of use of digital devices? so.t: i don't think i think the fourth amendment is flexible enough, and the justices have shown interest in recent years of modifying the fourth amendment so they did recognize a cell phone is one of these effects protected by the fourth amendment. some courts are protecting cell phone data and other records as papers protected by the fourth amendment. there was the jones case in 2012, i believe, when they recognized the police attached a gps tracking device to a suspect's car, and the supreme

the data company behind this leak, deep root, said in a statement they take full responsibility, thele has been fixed, and it is expected that this was discovered before any cyber criminals took advantage of the unsecured cloud server. but until we know if anyone got their hands on this information who should not have redlock advises "people should monitor credit reports and credit card statements to make sure people are not using their identity" in menlo park gabe slate kron 4 news although temperatures will be a little cooler compared to sunday, very warm to hot conditions will continue through thursday. a heat advisory also remains in effect for most inland areas through thursday. more substantial cooling is then expected from friday into the upcoming weekend. a's hosting the team with the best record in baseballastros fan wearing throwback "rainbow" uniform (10,482)top 5th/ weekend. the upcoming from friday into expected from friday into the upcoming weekend. a's hosting the team with the best record in baseballastros fan wearing throwback "rainbow" uniform (10,482)top 5th/ score

while the deep rooted analytics comes from the ownership over the league data the info in it came from a number of other companies hired by the r n c the ever present g.o.p. contractor the data trust the cog brothers americans for prosperity the cantor group and american crossroads the super pac founded by the former white house strategist karl rove it's still not entirely clear as to how exactly this much data ended up on a publicly accessible cloud drive but deeper than i don't let it found that alex laundry said in a statement that we take full responsibility for the situation since this event has come to our attention we have updated the access setting. but put protocols in place to prevent further access he also said that based on the information we have gathered thus far we do not believe that our systems have been hacked and the statement it's important to mention that gathering data on voters by election campaigns is a perfectly normal practice but the fact that all this information was accidentally dumped onto a public domain is a serious lapse and the biggest question right now is whether any party othe

we saw last months data -- month's data, companies tapping orders by 60%. -- camping orders by 60%.nting to weakness. we did see the first quarter corporate profits jumping, not enough to raise. we will see what happens. betty: we will see what happens. and we have an analyst joining us. he has called on the market the fed. we all think it will hike interest rates later this week. also says he likes banking shares. we will get more on his calls and where he sees the market. we saw a huge stumble in tech last friday. haidi: we will continue to follow the market follow from that calamitous u.k. election result. we are joined by the nomura fx strategist. he sees greater volatility ahead. this is bloomberg. ♪ ♪ >> markets are assessing the fallout from the u.k. and tech selloff, turmoil the fed coming up this week. >> theresa may embraces conservative rivals. half of u.k. voters want her to quit. trump renews his attack on james comey, tweeting links were cowardly --

for data or require testing if epa can prove that there is a potential risk. and that's hard to do without access to the company's data in the first place. >> the burden of proof has to shift. it has to be on the companies, not on the government. the companies are making the profit, and theare government simply doesn't have the resources. >> the decisions about chemicals are made almost entirely on the basis of their functionality for a manufacturer. >> in reality, we become the guinea pigs in the marketplace. >> safety only comes into play if people like us have made a stink about it. >> the chemical industry, scientists, and environmentalists all agree that change is needed. but efforts at reforming legislation are currently stalled between the chemical industry's push for profit and safety advocates' drive to protect the public from harm. with federal toxic law broken and no improved law likely coming soon, action on chemical safety on the state level has taken the spotlight. in 2013, 29 states introduced picies to reduce exposure to toxic chemicals in legislative sessions. >> states can actually forbid differ

but how do data companies get the information in the first place?ur data is mined, and it's then sold on to data brokers who then, eventually, sell it to the political parties for use in their campaigns. although facebook says it doesn't sell our information on, data brokers can overlay any details they mine from the site with other datasets that they have on people based on their email addresses. the next step after that of course is to find similar users that are using facebook and then target adverts, from that advertiser that supplied the email addresses, to those users. why did you choose facebook? it was a really wide demographic. there are just some people that you don't find on twitter. the very nature of the fact that i can't see your adverts, you can't see my adverts, means that this approach had to be applied to facebook. it's where the problem was. it's a first of its kind anywhere in the world on this scale, giving us citizens some transparency into what we're being shown, but how much can it really tell us? do you think that people wou

goes bankrupt they will oftentimes a very digital company, their data is their most important asset and they will sell that data to recover some of their cost or debt. >> host: let's move ahead to jack calling in from davenport, iowa. what's on your mind? >> caller: yes, you talked about sexism and stuff. in these videogames do people collect data and what the ratio is of men to women that playeded video games? >> guest: you know, i don't know a lot about that area but i do know there are some really interesting, there is some interesting work being done demt the changing demographics of the videogame players. particularly, around gender. i'm not hundred% on this but young girls are actually the largest growing demographic of the videogame players, i'm not sure where that data is because collected but because videogames are by their nature, digital, i'm sure there's a lot ofe is al information, a lot of information produced and it be interesting to figure out who harvest and collect that data. but i'm not familiar with that particular industry. >> host: ch

the data company behind this leak, deep root, said in a statement they take full responsibility, theity hole has been fixed, and it is expected that this was discovered before any cyber criminals took advantage of the unsecured cloud server. but until we know if anyone got their hands on this information who should not have redlock advises "people should monitor credit reports and credit card statements to make sure people are not using their identity" in menlo park gabe slate kron 4 news (james) welcome back to the kron 4 morning news. here is a look at the major headlines before you head out the door this morning.... an american college student, who was detained in north korea for 17 months has died in ohio. otto warmbier was in a coma when he was released by north korea. the 22-year old was sentenced to 15 years in prison -- after confessing he tried to ste

you look at alex kart who runs the data company. you kind of go down the run. there is a lot more people that i would expect. ben silverman was a political science major at yale. stewart butterfield is the founder. is a new corporate medications platform that is trying to become the alternative to e-mail. more efficient or you can take peoples names, like twitter. it was a photo sharing app back in the day. before that he was a philosopher and he did his undergrad and grad studies in canada. in the process of creating that. we look at these companies and we say if i only had that five years ago. the startup methodology. they don't have the foresight. it have to start doing something and entering their way towards what becomes a chore and tour version of what works. it started as a gaming company. in the process of building this. they used the communication tool. they started integrating towards that. and as what came what came they attribute that process to the methodology in philosophy. if you think about it. you sit at a roundtable and you to be ideas. they g

no longer has just a chip company, as a data company.t makes me a little nervous because cisco has been talking about things like that for a while, about the importance of video, but hasn't necessarily driven growth for them in the way investors want. why is this different and how will we be able to gauge the growth trajectory for intel? >> sure. it's just how we look at the world and how we look at the areas we're going to go to and where do we see growth? we see growth around data. then we take our technologies that we're already good at, our cpus, our ssds, and memory and apply it to those applications. you already see it in the data center. you see it in our memory applications, which is another one of our growth areas. iot double digit growth. how do you measure whether we are doing a good job? take a look at it. if you take a look at the growth areas of the company, the non-pc areas, right, they're growing double digits right now. they make up over 60% of the profit of the company already. so that's how you measure it. if we contin

. >> cooper: the longer we look at our screens, the more data companies collect about us, and the morein just two years to more than $31 billion. >> brown: you don't pay for facebook. advertisers pay for facebook. you get to use it for free because your eyeballs are what's being sold, there. >> cooper: that's an interesting way to look at it, that you're not the customer for facebook. >> brown: you're not the customer. you don't sign a check to facebook. but coca-cola does. >> cooper: brown says there's a reason texts and facebook use a continuous scroll-- because it's a proven way to keep you searching longer. >> brown: you spend half your time on facebook just scrolling it's happening because they are engineered to become addictive. >> cooper: you're almost saying it like there's an addiction code. >> brown: yeah, that is the case. that, since we've figured out, to some extent, how these pieces of the brain that handle addiction are working, people have figured out how to juice them further and how to bake that information into apps. >> larry rosen: dinner table could be a technology

. >> sounds like data versus content, right >> yes. >> companies with data want the content, companiescontent want the data. >> amazon's getting both they're ultimately going to get both out of this that's the thing to cuban's question, i mean, two-day shipping is not fast enough for most of us, right we still like the idea going to go to the store get the thing i need right now if you can get it that day, if amazon can get it to you that day, there's less reason to go to the store, right? so that's the long play in terms of, you know, what whole foods might mean for them. >> and you think about if jeff bezos is playing the financial game in terms of thinking about market caps of the companies he's going up against in the grocery world, this is the way to kneecap the entire industry vir which yo virtue of them having fulfillment center, amazon does not have, but what are they going to stay in the next earnings call? >> how long will we know whether this is working for amazon 18 months, two years. >> i think we'll probably know within 18 months, but i think they're just beginning, man.

data. the company said it cleaned up those areas and retrained workers. and -- and they want the feds to act quickly. the navy is now investigating the company's past activity. in a statement they say tetra tech emphatically denyings the allegations that tetra tech engaged in a cover-up -- >> she tweeted updated about that fraud investigation. you can follow us and liz on twitter for all the latest information on this breaking news and developing stories throughout the day. again, our handle is@nbc bay area. >>> surprise found in the back seat. >>> plus campbell's first murder investigation in more than two years. the argument and then the deadly hit and run that ensued. >>> a young woman behind bars accused of a deadly hit and run. and police say the victim is one of her friends who she intentionally hit. michelle roberts is live in campbell. >> reporter: at this point they are not saying what the argument was about. the incident happened behind me on this street. they are asking neighbors who may have seen anything or who may have had surveillance camer

are trained and able to deal with the large datasets that most companies are planning to rely on as part of their competitive advantages. datas a big one. toiously, anything related web development, mobile development, software engineering. and then there is also other interesting niche areas. you are seeing a lot of stories about companies reducing the ratio of engineers to designers on product teams. that is going to lead to increasing demand for designers. digital marketing has gone through an incredible shift from being a primarily qualitative exercise to being extensively quantitative. that is going to involve huge pressure to find people with this quantitative skill sets which comes around to data. emily: how does what is going on in the u.s. compared to what is happening globally? lyft the employment picture here has been very strong for a long time. workforceieking its even though they are putting out press releases about hiring. it is getting harder to find jobs. one of the adjusting stories we had last week said even people with arrest and conviction records, 70 million americans, as many have been arrested and bee

literature major, steve k here in dc founded aol, you look at our star who runs palette here, a big data company has a phd in social theory. philosophy degree, law degree. you kind of go down the rally and its there's a lot more people than you would expect to have those irrelevant degrees. pinterest, ben silverman was a political science major at nail. >> so the only example and drew barfield is owner of slack, slack is the new corporate communications platform is trying to become this sort of alternate email. >> more efficient or you contact people and things kind of like twitter, you can have after fusion of subjects and people and butterfield actually was the creator of flickr which was a social sharing app in the day but before that he was a philosopher and he did undergrad studies in philosophy and in the process of creating slack he also made these companies and we set it for me i had the foresight to know that five years ago. you start this methodology, people that don't have the foresight start doing something and they start getting their way towards what becomes a truer version of what

the data company behind this leak, deep root, said in a statement they take full responsibility, therity hole has been fixed, and it is expected that this was discovered before any cyber criminals took advantage of the unsecured cloud server. (pam) still ahead... researchers at stanford university may have found a new creative way to get more people to eat veggies -- without doing anything to them... we'll explain... (pam) looks like people are more likely to eat their vegetables.... when they are given seductive and unhealthy names. at least that's according to researchers at stanford university... during a 46- day study... the food service staff on campus laid out vegetables with different labels.... to see if names influenced people's decisions ... and it sure did. all of the vegetables were prepared the exact same way, but 41-percent of people chose the veggies that were listed with "indulgent descriptions" .... such as dynamite or "sweet sizzlin' green beans and crispy shallots" ... instead of the healthy labels... researchers say, more seductive labeling motivates people to eat

advocates of regular online data security and privacy emphasize the clarity and certainty that rules purportedly would bring. yet i think this underestimates the guidance that companies can drive from other ftc activities. th.the complaints and voters inc is more than 500 data security and privacy related cases provide firms with critical information about what conduct is appropriate and what is not. the ftc also has a long and successful history of educating businesses about the data security and privacy obligations. we continue to build on that work, particularly focusing on helping small businesses get guidances to what their obligations are. we are creating a one-stop shop on our website with the data security and privacy materials that specifically designed for small businesses to help them come into compliance with the law. in addition, the coming months we will expand our business outreach and data security issues with a focus on helping businesses identify risks to the companies. given the ftc's devastator ability to inform companies with the long requires of them, there's no need to issue restrictive rules for online data privacy security to convey guidance.

cyber firm guard has revealed what looks to be the biggest voter data leak in history accidentally made by an analytics company on r n c's payroll a massive data batch with information on millions of americans somehow ended up on a publicly accessible amazon server and had been there for twelve days for anyone to download and use before the lapse was found and access was shut off the batch contained one point. one terabytes of data that's information on one hundred ninety eight million u.s. citizens which is roughly sixty one percent of the country's population and it included home addresses birth dates phone numbers political preferences and even voter opinions on major issues like gun control or abortion the leak came from this company deep root analytics which was among the several digital analytics companies hired by the g.o.p. during the election season it prides itself on its website for being the most experienced group of targeted in republican politics offering media analytics services to corporations lobbying groups and g.o.p. political campaigns while the deep root analytics confirm the ownership ove

greeley says medical researchers and pharmaceutical companies routinely need dna data to develop new product. and companies that have big dna databases like ancestry, sell it to them. >> some get a fair amount of the revenue by selling thence sis of your dna. >> reporter: ancestry advertises it has 3 million in its database and boasts the world's largest dna database. we are unsure how lucrative that database is because the company is privately held and isn't obligated to report how much it makes from selling dna data. we asked them for that information. it declined. in a statement they said they will not share such information. an testry's website currently tells customers they have a choice to delete your test results or destroy dna samples. ancestry also says it stores your dna sample without your name. those are posted on the privacy page. however they are not in the contract you sign. >> if it bothers you, offends you, if you are worried about what might be in there, then you shouldn't sign this contract. >> larry didn't. he canceled. now the steps to tracing their family tree mi

ae company could release decent bit more data, they could release patient by patient data which wouldbody to make a better judgment about this. so far, the company has decided not to do that, which we think bit conspicuous that they will not release that individual patient data. julia: you think they are hiding some of the phase three data? >> when you are in the biotech industry, you have to be a pretty bullish person, and if we think that insiders are seeing that the data is not as great as they wanted to be, the whole -- the phase three trials are hoped to show the drug is efficacious. our view is what has been publicly released shows the drug is not efficacious. if management is looking at the data the same way and questioning the efficacy, i could see them wanting, hoping that phase two and phase three do the trick. phase three is not extended until the second half of 2018, 20 18, 2019. this could be on the market for until we see with that result is and whether your view is prudent to your. -- print here -- prudent here. skeptical that the company is going to be able to get the

being a data company that wants to be a creator or the traditional content creator that wants data. >latforms are a bit of a transition medium meaning the definition of media is simply stated the creation of content is attributed through technology now technology can be newspapers, broadcasting but now it could be amazon, facebook, snap, et cetera. the technology platform shifts and have a lot of power but really what interesting on media is the creation of content and how you distribute it. >> historic deal in the past and i'm thinking of one that was close to home but was there one that saw this coming before anyone else? >> there's a number of different deals approaching it that way. that's where it is interesting att doing time warner. >> you can't compare those two one is giant and the other one is taking incremental small steps. >> i think it more indicates the boldness and experimentation philosophy now because there's no linear solution for how you get there. they're going to from v to try different things and i don't think other companies are doing it that way. so i think the

they stole data from companies in europe ask parts of the u.s. including right here in our area. digital money records show they have collected just over $10,000. even so experts say it's unlikely that the data will be e restored. >>> some banks and atm nz ukraine remain closed because of the attack. the country is and russia appeared to be hardest hit. >>> back here at home, an evening hanging out with friends ended for a 16-year-old girl when bullets started flying. she was outside a house here on springfield avenue. someone began shooting at the group and the teen was hit multiple times this the arm. police don't know if it she was the target, but there's no doubt the shooter was aiming at the crowd. the girl is expected to be okay. >>> heads up if you're planning to ride amtrak. here's a live look where service is running. but officials warn you should expect delays between philly and washington. here's why. two workers were hit sand kille by an amtrak train in washington last night. service between washington and philadelphia was suspended until this morning. investigator ise

data security and prif city laws. woe we would apply starts to all companies that can, regardless whether the companies provide broadband, data analytics, social media or other services. our approach would ensure that the starts apply, comprehensive and consistent and pro competitive. at the heart of the approach to online data security and privacy is tough but measured law enforcement. focused on combatting unfair or deceptive acts. we hold companies responsible for privacy promises they make to consumers. we hold companies accountable for misuse of sensitive information. we hold companies responsible for not having reasonable data security practices, it as illustrated we use case by case enforcement. some argued it would be better for the government to address on line security and privacy rather than case by case. rule making imposes standards based on prediction that they will be necessary and appropriate to address future condkt. case by case enforcement involves no such prediction. the challenges have occurred. of course such enforcement as companies look at past enforcement to fid their conduct. the give at any ch

expand our we will business outreach and data security issues with a focus on helping businesses identify risks. given the ability to inform companies what the law requires of them, there is no need to issue prescriptive rules governing online data privacy and security to convey guidance. the call for rules to provide guidance to online data security and privacy also overestimates the guidance provided by prescriptive regulation. it can provide some certainty in the short term. in vast changing areas like online data security and needcy, regulations would to be amended very often. amended regulations is cumbersome and time-consuming, even where agencies can use apa net -- apa rulemaking sieges. such amendments are very unlikely to keep up with the pace of change. out of date rules can be clear and cause confusion to unintended consequences of the marketplace. the approach to online data security and privacy must be very forward-looking. the internet continues to evolve, we must evolve with it. we recently establish an office of technology and research investigation. withologists work investigators and prosecutors in bringing cases i

the company is now expecting sales to be in the low 17 million range reflecting a widespread expectation that the industry is headed for a down turn. >>> shares of western digital slipping after the datay issued revenue guidance that fell short of estimates western digital said it teamed up with kkr to resubmit a bid for toshiba's chip unit. >>> ibm is building a blockchain base platform for seven banks including hsbc and deutsche bank the platform is aimed at simplifying transactions for small an medium sized companies. >>> nvidia unveiling a joint venture with volvo and auto liv. the partnership is part of an effort to develop systems for self-driving cars. >>> l'oreal and natura signing a contract for the body shop sale. the company announced talks to sell the body shop for $1.1 billion. >>> a bonus stock to watch, keep an eye on shares of alphabet the european competition commission will hold a news conference at 6:00 a.m. eastern time sources say she will announce a verdict on the big anti trust case against the company eu regulators are expected to impose a record fine on google over its shopping services >>> turning to the rest of the agenda on wall street, the consumer and the

someone is paying because companies view tha data as so important and so expensive the rememb replicate they thin paying the hackers is a better deal. that goes against better advice from professionals, but those professionals aren't the same people tasked with running businesses. >> so how damaging is this attack to u.s. corporation can they protect themselves from future attacks? leo is the chief security office at the data center firm and a former fbi agent in charge of the cybersecurity operations division in new york. welcome, leo. nice to have u yo here! what is your perspective on that latest attack? it was wide ranging. it was global. and i found it interesting that it wasn't one speck type of company or area of company. it was all sorts of different corporations. >> right, so the reports on the number of victims, different types of victims and different geographic locations point out that the perpetrators may not have understood the exact consequences of unleashing a cyber tool that was reportedly developed for offensive purposes. so, what we have is the unintended consequences

, everything connected. >> billions upon billions of devices connect. >> we think we are a big data companyto yesterday compared to tomorrow we are nothing. >> well, what will it let you do having accessto that data as i accumulates more and more? what will it allow to you do >> to improve people's lives, to improve the machines, to make sure the machine can do better job to support human beings instead of machine doing better job to cure human jobs we don't know how data really can make money today, but we know we have to protect the security of the data, the privacy of the data and when we know one day the data will empower the human beings. >> you know a lot about your customers already, i would assume they spend a lot of time on the platform, 25 minutes a day. >> yeah. >> seven times a day. >> yeah. yeah >> many of them are younger. >> yeah. >> using your mobile device. >> yeah. >> that's just the tip of the iceberg? >> yeah, this is just the beginning. today's data is like 100 years ago. people think about electricity is the light, but they never thought 100 years later we have a refri

netflix, looking for content we've got analysts on tonight and says health care data, health care data company we will make the case tonight. we'll name that name tonight >> how about they make icloud e-mail better. >> or siri >> buy gmail >> thanks for watching "power lunch. "closing bell" starts right now. >> does anybody on december 21st say yes, it's the first day of winter >> i'm glad because i feel like i haven't taken full advantage of the season yet, i've got to go -- >> we've had a lot of rain you have to go to cape cod this weekend. >> it's a good cause, bachelorette party but the traffic is going to be -- >> i'm going right into the heart of the storm here. >> we have a storm coming? >> welcome to the

court has been told that oracle discussed buying a data analytics company last year.stor told the hearing that peter thiel even met with the oracle founder to discuss the possible acquisition. the company is being sued to gain access to internal records. are accused of blocking the efforts to sell part of the state in the company. in the day, nasa was the only game in town when it came to u.s. space exploration. now there is spacex, blue origin. are they competitors or partners in the race to test beyond the bounds of the earth? peggy whitson joined "bloomberg thereak: americas" from international space station and talked about how public and private programs have evolved. peggy: at the place we are right now, the government can do more, but that is, for instance, we are seeding some of the money for the commercial providers, areex and orbital atk providing cargo up here to the space station. hopefully in the next year or so, we will be getting crews supplied by spacex or boeing. so, i think the commercial -- the government to commercialization is transitioning right

data. this seems it was more about disruption of infrastructure, specifically things like shipping. this big danish shipping companyworld's largest, they are getting their goods to port, it was screwed up because their data got locked. they are still assessing how big the impact was. wpp, the advertising company, fedex, they said they may have a material impact on one of their shipping businesses as a result of this. these are the attackers -- the attackers become more sophisticated. it looked like ransomware. it looked like one of -- wannacry. but it seems to be about more than that. how can we disrupt infrastructure? emily: the attacks range from russia to the u.s. to europe, specifically the motivation seems to be to wreak havoc in ukraine. >> it is hard to say, it is hard to define exactly what region they wanted to wreak havoc in because it was widespread. we got reports on grain shipments in latin america. it started to affect parts of india. how much was it targeted on ukraine and how much of this is collateral damage? it is hard to say because we do not know who is behind it yet. we do know as each one of t

datastorage, smartphones and other devices is expected to increase on the back of a boom in data centres or technology companiesinternet of things. that is what makes toshiba's chip business indeed very attractive to the big hitters in the industry so we to the big hitters in the industry so we will have to wait and see if a deal will be done by the end of june. in other news: a note of caution for most of the main markets. we have had seven weeks in a row for markets having a good time so caution ahead of the federal reserve meeting next week and a uk election. i will see you $0011. with just days to go into the uk election, party leaders are making final efforts to reassure voters over key issues including security and brexit. among them are scottish national party head, nicola sturgeon, and liberal democrat leader, tim farron, who fielded questions during a bbc question time special. 0ur scotland editor, sarah smith, was watching. 0ne one issue uppermost in the minds of the audience tonight, security. tim farron was asked why he didn't support new internet surveillance powers. he said it would be counter—pro