we know david ellison does have the backing of his dad larry ellison who is worth over $150 billion.o other dear is going to have -- no other dear is going to have that kind of an edge. sky dance wants to have a huge presence in hollywood. they are going to make sure they have that with this paramount deal. scarlet: bloomberg has also learned paramount is trying to raise cash by possibly selling 12 local tv stations. is it better for paramount to sell this before or after the election? i'm trying to get a sense of how urgent this is. geetha: it is good in a way to sell it before the election because you are going to have a lot of the influx of political ad dollars. broadcast tv stations right now are a hot piece of property. they are attracting over four to 4.5 dollars in political advertising. there's a lot of attention on them. they could fetch higher multiples than if it were after the election. scarlet: appreciate you joining us. bloomberg intelligence analyst covering u.s. media. coming up, today is the day the nfl is set to vote on whether to allow private equity firms to buy i

how does he push away from what david ellison will be offering in terms of technology, studios, how will different kind of appeal? hannah: bronfman is coming in with years of experience in the media industry, are giving this is a better deal for shareholders. he is saying he can take this company to the next level, putting this potential bid together. it will be interesting to see what happens. ultimately it is up to sherry redstone. her holding company is the biggest shareholder in paramount. what she says goes. if she prefers sky dance, that is what it will be. caroline: hannah miller, thank you so much. coming up, we will talk about influencers influencing this election cycle. stick with us. this is "bloomberg technology." ♪ awkward question... is there going to be anything left... —left over? —yeah. oh, absolutely. (inner monologue) my kids don't know what they want. you know who knows what she wants? me! i want a massage, in amalfi, from someone named giancarlo. and i didn't live in that shoebox for years. not just— with empower, we get all of our financial questions answered. so yo

chris: the bidding war part is out, looks look -- looks like david ellison is moving forward.t of the woods with paramount. they will probably have lawsuits and regulatory issues. ed: our entertainment editor, chris, thank you. caroline: that does it for us. busy addition of "bloomberg technology," tomorrow. ed: we have a special edition featuring an exclusive interview with jensen huang, nvidia ceo. "bloomberg technology this is "bloomberg technology." ♪ -- -- this is "bloomberg technology." ♪ >> live from bloomberg's world headquarters in new york, i'm sonali basak. tim: welcome to bloomberg crypto. >> coming up, bitcoin is holding above the $60,000 level after the fed signals the beginning of rate cuts. ether is lacking despite the new etf's. tim: a token from a blockchain project

end on this, looks like a play to get david ellison to throw more money at this deal.se he had some good protections. >> you're the deal-maker when you sit on the program, thank you, charlie gasparino -- >> i'm not -- taylor: you're breaking down the deals own this show. for that we are grateful. closing bell ridges in just about four minutes. we are close to another record here on the dow as you can see, if we stay in the green. that is all we have to do. it would be another record high for the second day in a row. home prices still at a record high in june, but showing signs of a slowdown. the s&p corelogic, case-shiller 20 city house price index rose 4% month over month. prices in the biggest metro areas were up 6 1/2% for the year in june. today's "countdown" closer thinks real estate is a good play for your portfolio. joining us with about six billion dollars in assets under management, howard capital management ceo, portfolio manager vance howard. so why real estate, why now? >> look at the technicals on real estate and you can see the breakout is happening as th

david ellison is a filmmaker the man in charge of sky dance wanted that b great for paramount studiose company, how do you view that. >> i know david very well i worked with them for over a decade, he really gets the business as you know there was a lot of outsiders that come in and going to reinvent the business. david is going to invest in talent, stories and i think it's a great thing for paramount. liz: do you think anybody swoops in before august 21. >> i don't think so it's been for sale for three years and if they haven't gotten there yet why are they going to get there in the next week. liz: good to see you, thank you very much. imax ceo rich gulf on rop domine posting on x for the first time in a year and is hours away from doing an interview on x with owner elon musk. what does that mean for djt the stock of tromso social media site truths social is not good right now, charlie gasparino has a report coming up dow jones industrial increasing divorces, now losing 213 points. ♪ after careful review of medical guidance and research on pain relief, my recommendation is simple: ev

because controlling shareholder shari redstone already agreed to sell the media conglomerate to david ellisonce media, but if she accepts a competing bid by that end of the go-shop timing well they're out. paramount will owe skydance either way if skydance doesn't get the bid a breakup fee of $400 million. let's look at shares of ulta. they are jumping to the very top of the s&p up nearly 12% after legendary investor warren buffett said we're going to slap some lipstick on our portfolio here. he took a stake in the beauty retailer. according to the regulatory filing the berkshire hathaway ceo reportedly bought more than 690,000 shares of ulta for the company, which is worth about $227 million. the cosmetics store chain is looking to turnaround a rocky year. the stock has fallen 24% year-to-date. classic buffett move seeing a great company going through a difficult time and says time to buy. shares plunging right now about 38.5% after aerospace and defense company lockheed martin announced plans to take the satellite maker private in a $450 million deal. with the acquisition, lockheed will pay

that would challenge david ellison's skydance media's bid as it is still in the 45-day competitive bid press release has since been taken down and questions have now been raised over its legitimacy. charlie gasparino. >> okay, i want to say, just to prove how smart i am the minute you shot this thing at me i said -- liz: oh,ite's my fault. >> i'm not saying it's your fault. you alerted me. i'm not blaming this, please, i'm not blaming this on you. liz: i'm not sensitive. >> yeah, right. liz: hold my root beer. anyway, when you sent it to me, i was like apex, reminded me when i was kid growing up in new york, watching wpix there was a great commercial for apex technical institute. it was school for mechanics and hairdressers. it was the man from apex. the minute i saw apex and the name, $45 billion it sounded -- fugasi. liz: it is a private equity fund? is it real or not? >> i don't know! this is what i can tell you, the firm that was flaking the story is rubenstein pr. if you know anything about the rubenstein famous family in public relations -- liz: howard. >> it was howard who passe

when i talked to david ellison and gerry cardinale, a few weeks back, they indicated a hope that it would that conservative timeline. sports figure so prominently into all of these conversations. cbs, an important component of it. i do want to make the point, the nfl does have the right to renegotiate on a change of control. it's not expected that they're going to actually use that right to go somewhere else, but they most likely will get their pound of flesh from paramount, so add that into the expected costs of the deal as well. >> yeah. i mean, keybanc's reaction to the paramount news was shrink to survive, and i think that's been the rule for a while. you can take as much cost out as you can. obviously, getting the capital infusion, it creates this anchor to the business, to the balance sheet, and then you have -- >> coming on the balance sheet, obviously, 50%, you know, i mean, it's an $8 billion deal as we pointed out many times. many have also questioned the valuation for skydance at $4.75 billion. i continue to hear that in many of the -- amongst the people that i speak to in the

that will allow david ellison and skydance media's $8.4 billion deal for paramount to move forward.se in the first half of next year. apple says it will replace its cfo on january 1st. its current cfo, luka maysry has been in the job for about ten years. apple says he will continue to lead teams focusing on i.t., security, and real estate development. the current apple insider, kevin parra will be taking over as cfo? >>> and spacex's dawn rocket launch has been delayed until at least tomorrow. the flight will carry four private citizens and is scheduled to include the first spacewalk carried out by a civilian crew. apparently that helium leak is coming from one of the ground pieces machinery, which is a big difference than coming from the actual thing that's going into space. >> feel a little better. less nervous. >>> by popular demand, really, dom is going to come back. there's the futures down 25. not much going on. i would rather give us time, do. where's the ten-year? 385? let's get back to dom. really by popular demand, you've got a lot of fans, dom? >> i think there are a lot

people around hollywood, he is not as serious a bidder as the skydance group, which is backed by david ellisone, serious expertise behind us. looked at the deck last night. he has real people and happen 70 or so investors behind him including for tritress and a co others with serious money. depends who you ask here. >> valuation-wise, why pay more than skydance? i guess i'm trying to come to you with is there a bit of vanity aspect to this or strategic, glad you saw the deck, a strategic case to be made for the valuation? and what his plans are contra sky skydance's that could make paramount for value able and justify a competing offer? >> interesting, because the pitch is very similar from the bronfman group as the skydance group. all say they're going to have more efficiency. going to operate it better. they're going to bring tech know-how. has tech-oriented people lined up to bring a 100-year-old media and entertainment company into the tech age and they're going to have all sorts of efficiencies. the money is essentially the same. it's a little bit sweeter for the shareholders on the bron-

nbc's ellison barber is reporting from tel aviv. also with us, aaron davidior fellow at the carnegie endowment for international peace and a former arab israeli negotiator at the state department. ellison, what can you tell us about the situation in gaza right now ahead of those critical cease fire talks? >> reporter: i mean, ana, the truth is it's what it has been like really for the last 11 months. we can show you some video that's been taken within the last 24 hours. i do want to warn viewers it's graphic, it's upseing. this has been the reality inside gaza for the better part of 11 months now. people carrying out body bags after body bags after body bags. i mean, we have seen this since october israeli air strikes in the area. israel says they are targeting hamas command centers, hamas infrastructure, hamas militants, but oftentimes we see things like this, children badly wounded, children that are on the ground left alone crying oftentimes, and we saw this over the weekend, children who are the only surviving members of their families. i was looking thr

nbc's ellison barber is reporting from tel aviv. also with us, aaron david miller, former arab israeli negotiator and senior fellow at the carnegie endowment for international peace. good to have both of you here. ellison, iran's supreme leader vowed to retaliation for the assassination of a leader last week. what do we know about israel and its allies and how they're preparing? >> reporter: yeah, you touched on some of it, chris. secretary of state antony blinken having a call with his g7 counterparts and based on a readout from the state department, we understand that that call focused largely on what they're describing as the need for de-escalation in the middle east, and that call, they also say they discussed the importance of still working toward a cease-fire and some sort of hostage deal, some sort of negotiation moving forward. but it also said that the secretary of state and the foreign ministers reiterated their commitment to israel's security and urged maximum restraint from all parties to keep the conflict from escalating. we also know in the ove

david, he has lined up directly opposite of the ellison bid. >> he is absolutely opposite. >> i don't's -- i did not any there was bad blood. i hope there isn't, but i think that charles phillips is not going to put his name on a deal where we don't know that these people have financing. there's no reason why he would do that. >> i have not spoken directly to phillips. >> he has reputation is on the line here. >> it's my understanding from people who are aware of this that he's made it clear, at least to his fellow members of the special committee, that they should only decide if it's financially a better deal and not be focused on things like certainty of financing. that won't happen, because their advisors won't let that happen, i don't think, and i doubt that they're going to replace those advisors. but we'll be watching. it's going to be more or less decided this week, jim. >> okay, good. i am following the phillips versus ellison saga because nobody else is. and i have to tell you, i want to emphasize again, this is a guy i revere, and if he says he's got something going, or if h

ellison's island. >> turns out a man is an island. >> no man is an island except for larry. >> he's an island. >> meantime, you got wbd flirting with a new studio in nevada. >> i defer to davidey're under so much pressure at that company. just so many different ways in terms of generating free cash flow. we all know that. and the debt load that they have. it's an old story that we come back to again. >> it's staggered. >> it's not as though they have any near-term maturities that are of great concern, but we know the big story. linear has declined at a rate that even the most pessimistic outlooks didn't count for. there's literally only four people watching this show right now. >> it's literally hundreds of thousands. >> my whole family cut the cord. doesn't mean anything at all. sometimes they get the club broadcast. >> we're going to have a streaming product very san antonio. stay with us. >> netflix yesterday, $711. first all-time high in three years now. >> go back to that conference call, and they said that they weren't -- they weren't ready for advertising, and everyone is so darn cynical, they figured what that meant is they don't have a lot of advertising. well, now,