earlier, i spoke to david haig about why. struggling with a petition.whym the 90s, they had the discipline and ha rd the 90s, they had the discipline and hard work, they had the product around the world. —— iran. but now there are several other countries. —— david haigh. there are several other countries. -- david haigh. why have these companies fall behind and koreans and chinese caught up with an? one of the things is culture. —— up with them. in china, india, they argue that they change things and they rapidly change. they fulfilled the lines as they arise. is also possible, david, that there is not enough international talent and creativeness in these japanese countries, companies? —— japanese companies? ted mack i think that is true. they are sometimes very difficult to deal with because of the overpowering culture of not arguing or changing things. jese make what must these companies do to change things up now compete with the cheaper korean chinese brands? —— just what must these countries. they need a wider range of talent coming to this covered