david kirkpatrick is author of the "facebook effect." at $.75.pple shares >> you know, journalists, we try to be stupid about investing by policy. >> what did tim cook teach your silicon valley yesterday? ization ---chip a the company has become the bedrock of global technology quality, so i think if the quality is established so deeply in the product, in effect they are doing the same thing to her company. when you get to that scale, you just cannot skyrocket up and growth anymore. >> when i look to your book, you have heard me rave about mr. kirkpatrick's book "facebook effect," there is an effort to get a zuckerberg ecosystem. apple has that ecosystem in spades. is that the message that amazon, facebook, and microsoft need to find their own ecosystem? >> next week, facebook has this f8 event. it is their fourth or fifth event primarily for developers, and they will put a renewed focus on their ecosystem and their platform, which is a really big deal for facebook. facebook does have a huge ecosystem, by the way. each time you go to web

we also have david kirkpatrick, author of "the facebook effect." david, you're at the event today. what do you make of all these announcements? >> in a way, they are trying to make themselves more boring, i would say. one of the things that mark put up at the early stages of the event and i have behind the screen, talking about repeatedly, the idea of a stable mobile platform. but onevery unsexy idea that developers will welcome. there were scattered cheers for a number of things that ordinary people would think, why would anybody cheer for that, because developers want customers, they want money from their apps, and they want to make it easier to build apps. facebook was building and monetizing apps and they had separate sections for each of those. aile it was boring, it was step forward to maturity for facebook. >> as a user, i will be one of the people to log in anonymously, but what does it mean for advertisers? do you guys get less information? >> probably not. what it probably means is that users can feel more comfortable logging into apps. while they may trust facebook, they

david kirkpatrick, i have to ask about david ebersman leaving.y say he is ready for a role other than cfo which i assume means ceo. the numbers look great. why is he really leaving? >> i would say cynically, if you have made as much money as he has made and you have aspirations, why wouldn't you leave? he has done a fantastic job there. he is leaving the company and extremely wonderful conditions as the results indicate. five years at a company that moves at that pace for a guy who is not 25 is probably tiring. it doesn't seem to me to be terribly significant except from a personal standpoint. >> gene, any concern about david ebersman leaving? >> no. as david said, the company is in great shape here and there is no concern. i had e-mails from investors wondering about it, but i think the strength of the financials are going to outweigh any sort of concern around the transition. >> so he will be replaced by david wehner. the former cfo of zynga. he joined facebook a couple of years ago in a senior finance role. david, in terms of the numbers as yo

joining lily cole is jonathan zittrain and david kirkpatrick. he is also the author of the best-selling book "the facebook effect." i am pleased to have all of them here at this table. we begin with lily. tell me about where this came from and what you hope to achieve? >> impossible began as a student idea three years ago. a friend and i were talking about the economy and it was postrecession and we were talking about why it is that when economies falter, societies automatically falter. we all still have the same amount of skills. we were discussing communities and the fact that society is so complicated that it is often very hard to see the opportunities. i grew up in london and i lived in new york. you cannot see the opportunities to move things around. what if there was an internet platform that would do just that? i was in my last year of university and for the next six months, became obsessed with the idea and wondering why something that seemed to be quite simple did not exist. i started to research the concepts of the gift economy and bec

david kirkpatrick bloomberg contributing editor and author of the facebook effect. good morning.hat heart of this is the ecosystem for amazon versus just selling a phone? >> the ecosystem and the competitive landscape is the way to look at the story. there is a small number of companies that are attempting to have a relationship with us close to every american is possible. google, facebook, amazon. almost apple, yahoo!. make the -- maybe microsoft and their dreams. trying to keep an ongoing relationship for all kinds of commercial relationships with everybody, you have to have a phone. there is another side of it. i think there is something really interesting that i thought about. you. facebook is down 18%. i had an epiphany on this. of amazon, critique which could be the achilles' heel is the idea they are killing local retail. they are ready have a product i have talked about on the kindle fire tablet. if you really wanted to compete with ebay, paypal, square has incredible inroads. have a phone with all of these relationships with the americans who shop online, which amazon ba

we will talk to david kirkpatrick and gene munster about the increased dividends, the share buyback.of cash of apple and if you forward for apple and facebook. >> thank you so much, looking forward to that conversation on apple. it is amazing to see how many more iphones they sold compared to the ipad. >> the big surprise was the iphone continues to do well. mr. cook was very forceful about the inventory dynamics of the ipad. he was very up beat, even though there were some people signaling caution in the tech space. it was a stunning announcement. 20 years ago with the split-adjusted apple of about 74 or 75, 20 years ago it was $1.06 per share. >> thank you so much, apple getting 7.2%. the luck with the juicing detox. you learn something new everyday about tom keene. >> right. let's get into our headlines, president obama in japan meeting with shinzo abe. the four nation tour will place an emphasis on china. all four countries have territorial disputes with beijing. >> bernie ecclestone faces bribery allegations. he denies the charges. he has run formula one since 1995. >> general e

>> david kirkpatrick runs through this in the facebook effect. up number.ossed gross himim-- >> ashore along. in at least three killed ukraine. diplomats provide this diplomacy -- diplomacy. richer falcon that formal white house adviser and security. he assesses the value of increased sanctions against russia. also joining us is stephen whiting. .onderful to have easier vice president biden lands in kiev. would call think i it the civil war yet. facing a presidential election in about a month. i think the big gain these days is to keep the country stable enough so it can have elections. without elections you have no one to talk to. >> the president of ukraine suggested economics and ims support is the key attribute right now. sothe military situation fragile it trumps over economics and funding? >> not yet. it is really confined to the far eastern edge of the ukraine where it is a problem, armed groups taking over. problem -- the country the problem is economics. and whether they can get a problem -- handle. there to be going assess whether this