. >>> and david kohler on the dangers of becoming insulated. we're going to help you grow fast and work smart. that's all coming up next on "your business." >> "your business" is sponsored by american express open. helping you get business done. >> hi, there. i'm jj ramberg. welcome to "your business." picture this. an army of people going to stores around the country to let you know how you're doing as a company. checking out your product displays if you're a manufacturer, evaluating your salespeople if you're a retailer. mystery shoppers giving you realtime information. that is what the app moby sets up. i recently downloaded it and went on a secret shopping mission for a greeting card company who is using this technology to give them an edge over the competition. ♪ it's a wednesday afternoon and i have left my office at nbc to go on a mission. i have signed up with a secret shopping app called mobee and smartphone in hand i'm handed to the madison avenue pharmacy and department store here in new york city. i wanted to see how this thing work

. >>> and david kohler on the dangers of becoming insulated.help you grow fast and work smart. that's all coming up next on "your business." >> "your business" is sponsored by american express open. helping you get

we sat down with fourth-generation president and ceo david kohler at the company headquarters in the they helped put on the map, kohler, wisconsin. tells us why everyth starts and ends with designs and isolation is never a good thing in this "learning from the pros." >> it is amazing when you look at products how much has not changed and how much has really changed over the years. one thing is true when you think of the interprnet of things, yo think of how fast technology is moving. you have to change the speed of development and working with other partners to make sure that you can continue to drive development and innovation ahead of the markets. we are looking not just of next year but five years out, ten years out because that's the only way we can really drive advance development around the technologies and the products we need for the future. we had electronic products in our line for over a decade. this is our first year at cvs because we want to go with the main stage where tech companies were playing. we really see an inflection point of all industry around driving and merg

david. ♪ ♪ ♪ ilby kohler. ♪ seresto, seresto, seresto . ♪ seresto, seresto, sesto it shouldn't be fleas ticksotection in an easy-to-use, collar. it shouseresto. fleas ticks. 8 continuous s 8-mont.. ♪ sestoserest seresto are prisoners who manage to learn enough about the law while incarcerated to help themselves and other inmates with legal problems. we get letters from themveweek. tonight, we are going to once again introduce you to shon hopwood, who is arguably the most successful jailhouse lawyer ever, having had one of his cases argued before the u.s. supreme courwh 12-year sentence for armed bank robbery. since his releas h resume as a legal scholar, and been published in top law journals. met him at one of thes premier law schools, where he'sd aste it's a tale oftion as impr. statementsnl yes. on him, or his students, who know that he's a convicted felon, and that less than a decade ago, was an inmate at the federal correctional institution in pekin, illinois. you're a professor at one of the finest law schools in the country. is that something that you thought you would be able to do? >

david! ♪ ♪ ♪ ♪ please, humans first. behold the future. i'll...come back. the veil intelligent toilet, by kohlerresto, seresto, seresto whatever your dog brings home to you, it shouldn't be fleas and ticks. seresto gives your dog 8 continuous months of flea and tick protection in an easy-to-use, non-greasy collar. ♪ seresto, seresto, seresto oh no, jake. seresto. 8-month... ♪ seresto, seresto, seresto >> whitaker: jailhouse lawyers are prisoners who manage to learn enough about the law while incarcerated to help themselves and other inmates with legal problems. we get letters from them every week. tonight, we are going to once again introduce you to shon hopwood, who is arguably the most successful jailhouse lawyer ever, having had one of his cases argued before the u.s. supreme court while serving a 12-year sentence for armed bank robbery. since his release, he's built a resume as a legal scholar, and been published in top law journals. we met him at one of the nations premier law schools, where he's become its newest professor, and as steve kroft first told you in october, it's a tale of redem