even limbaugh, everybody knows david limbaugh. but his goes, even though they are equally incised, we top to bottom, left to right so we want to see him first. especially if he's on the shelf. >> does david limbaugh have a say in how that cover looks? >> david limbaugh says he loves everything we do and i'm not kidding. he absolutely loved it. >> does and coulter have a say in everything we do? >> the very first book i did for her, i've only been here three years and i will admit i didn't even know who ann coulter was three years ago. my very first book, one of them was ann coulter book and i had to ask myself doing my research, why do all of her books look like sex in the city? yes, she's attractive. very thin, nice body, you know. i don't want sex. i want it to be about ann coulter's brain. the first book i did was, and it broke away from her mold was trust your faith. and the look on her face basically follows you everywhere. the eyes. she said it was her best book ever, best cover ever so i was happy with that. >> john caruso,