in geneva, professor david xander is director of the swiss center for effective sciences. he studies the role emotions play in decision making. contact upon when this, when making choices. are 2 types of emotions influence our decision. yes, integral emotions and incidental emotion asi don't fully integral emotions are often useful and beneficial to decision making. it been while incidental emotions are the ones to be wary. i was in was struggling fullest misha. ah, in as in igloo, the imagine having to choose between 2 fragrances in a store. culturally, you smell both per fella and it would be logical to use your sensory, emotional growth of pleasure. you feel, for example, to choose between the 2 adults is integral emotion, aren't they got it? mm. some emotions are useful and positive for decision making, while others are more damaging. lizzie, mr. acid, incidental emotions on the other hand, should always be avoided. so for example, this from the emotion you feel because a certain music is playing in the store or because of the assistance smile. so he'll giovanna says i