so i will talk to both sides. >> deanna -- brown, is the ceo of federated media publishing. up next, the rise of an unusual new apple app, we'll talk to the inventor of planetary when "press here" continues. >>> welcome back to "press here," in the last few days, >>h about music. and perhaps, about data itself. >> this "smells like teen spirit". >> that's not obvious enough, not at all, how about "point of no return." >> very few of us browse through albums any more. the age of digital downloads means we've had to rethink the way we interact with our music. we examine lists or flip virtually through itunes cover flow. but a new app called planetary completely rethinks the way we interact with store music. by placing our tunes in the context of a solar system. ♪ ♪ ♪ i just want to be okay >> the app represents the artist as a star. the album is a planet and the track, as a moon. the idea has caught on by its third day on itunes app store, planetary had topped angry birds on the top ten list. coming in at number three. >> this is the head of bloom studios spent most of the wee