business. >> reporter: deb ventmen founded beau ties in the 1990s with her husband. by the early 2000s they were looking to sell the company. when the daves came calling, their broker thought they wouldn't be the right ones to tight knot with, either. >> it was a flat out no. we had to sell ourselves to the broker, then we had to sell ourselves to bill and deb. >> reporter: bill started selling bow ties out of his house in 1993. sales of roughly 3500 ties in year one grew to more than 40,000 and kennerson who had worked with the county's economic development council, was putting people to work. >> it was very, very important to us that whoever bought this building intended to keep it in vermont. >> i think a lot of other potential people would have not done that. >> reporter: the daves are adding value through web site tweaks and marketing tacks. but customer service remains on hallmark. got an old tie you'd like to convert to a beau tie? they'll do it. precision cutting and stitching are still the main draw. they've got stripes, plaids, and the company logo polka do