deborah arnott, chief executive of action 0n smoking and health, welcome back, deborah.h, welcome back, deborah. thank you. there is — health, welcome back, deborah. thank you. there is so — health, welcome back, deborah. thank you, there is so much _ health, welcome back, deborah. thank you, there is so much to _ health, welcome back, deborah. thank you, there is so much to get _ health, welcome back, deborah. thank you, there is so much to get to - you, there is so much to get to grips with there but can i start off by... grips with there but can i start off b ., grips with there but can i start off by... you can in a minute, 'ust let me introduce * by... you can in a minute, 'ust let me introduce everyone _ by... you can in a minute, just let me introduce everyone else. - by... you can in a minute, just let. me introduce everyone else. simon clark, director of smokers rights group primarily funded by the tobacco industry. comeback, simon. excellent to have you on. and debbie in yate and margie in glasgow and peter in shrewsbury. straight out of the traps. deborah, wha

deborah arnott is chief executive of action on smoking and health — a public health charity set up by college of physicians to end the harm caused by tobacco. thank you forjoining us. first of all, your reaction to the latest consultation? we all, your reaction to the latest consultation?— all, your reaction to the latest consultation? ~ ., , .., consultation? we have been calling for ack consultation? we have been calling for pack inserts _ consultation? we have been calling for pack inserts to _ consultation? we have been calling for pack inserts to carry _ consultation? we have been calling for pack inserts to carry positive - for pack inserts to carry positive messages about how to quit for almost as long as it's been happening in canada and that started in 2000 so we are really pleased the government is consulting on this and that will go ahead, i am sure but it is only one step towards a smoke—free 2030 which is the government ambition and we are way off track to getting there, it will be at least nine years later and maybe longer so we need other things and canada which had pac