dena kaplan, what's blip tv? >> guest: it's a platform for web shows. we host and monetize about 46,000 original web shows. and it's everyone from a guy doing a great woodworking show in his garage in minneapolis to michael eisner who with a team of folks out in l.a. with a company are producing 6-8 really high quality original, scripted sitcoms and dramas every year. >> host: can anybody contribute to blip? >> guest: so we are an open platform, but we do 100 percent focus on shows, so we're not the site of viral videos of any sort. our platform is really catered to people who are creating original essentially tv shows for the web and building up an audience for themselves within their own brand name much more like a tv show than a viral video. >> host: so who would your competitors be? >> guest: so in terms of people who are platforms that are focusing on shows, i guess maybe you could put hulu in that category. the difference between us and hulu is that hulu is focused on professional content, obviously, that's being produced by nbc, by disney or by n