let's check in with our panel, diane brady, for business week. michael wolff founder of newser.com.ames altiger. michael, how come when goldman gets a bonus it's a scandal and seacrest gets $45 million and we're happy for him? >> i think one of the things we shouldn't be so happy here, or we should. but the fact of this is -- remember, the whole point about reality shows is that they're cheap to produce. so suddenly, we're ratcheting this up, and reality shows are going become incredibly expensive to produce, and we have to go back to sitcoms. >> ane, do you think this story isoverplayed or under played, die? >> oh, underplayed. really, the guy is on a path to reality tv domination. but the fact is, there are so few business models out there that work, that i think, in fact, "american idol" is a huge success, and this is a guy they think is a winning farm formula. >> but don't you see the formula gets disrupted if he gets paid too much? >> let's not forget, "american idol" makes a billion dollars in profits. this is only a 1% increase in costs for them. it's not going to make realit