catching up to don draper, 50 fictional years later. lly decided to pickup the ad campaign draper pitched in an old fictional episode of mad man. >> it's clean. it's simple. and it's tantalizingly incomplete. what's missing? one thing. pass the heinz. >> you mean the heinz ketchup. >> it's heinz. >> now, in the show, heinz actually passed on the idea writing it off, again in the show, as half an ad. but now in real leaf heinz is giving it the green light and running the ads just have don draper imagine it. no bottle of ketchup. all you need is the word heinz. buzz feed says they will be featured in three billboards in new york city. more on the money lead after ivanka trump stepped down from the name sake in her company, the trump brand will discontinue the fine jewelry line. the bracelets with price tags as high as $5,000 apiece will no longer be available. the company told the it is focusing on much more affordable jewelry, such as a $38 faux pearl earrings. the fine jewelry line shouldn't be viewed as a failure. after all, research fi

it's something of a pr stopped, i would say, but not a bad day for don draper.a: thank you very much there with the business. taking a short break. stay with us, much more still to come. ♪ qwueeewep@1@1pxxxxxx 03/14/17 03/14/17 [captioning made possible by democracy now!] amy: from pacifica, this is democracy now! >> these cbo has reported the republican bill pushes 24 million people out of health cacare. this is remarkable figure. it speaks eloquently to the cruelty of the b bill that the speaker calls an act of mercy. 24 million. th

campaign was a variously pitched by don draper in the hit series, "mad men." ad was seen as controversial because it did not show the iconic ca ketchup bottle itself, but photos of food with the word past beh the heinz. the heinz brand now encompasses more than ketchup and includes barbecue sauce and mustard. since you are a fan of the show, you should note that sterling cooper draper pryce has been credited for the campaign. host: thank you so much for that and that look at the business news. now time for the press review. ♪ host: we are on the set now to take a look at the press review. a big story coming of the united states. there is news of president forp's leaked tax return 2005, showing he paid $38 million in taxes. guest: on an income of more than $150 million. in this piece in "usa today," those figures were conferred by the white house anticipation of rachel maddow diebold thing that information. trump was refusing to release his tax returns to journalists and opponents deducing he had something to hide. the real news seems to be that trump didn't av

the tv drama "mad men" finished its run on amc, an advertising campaign created by lead character don drapern real life. in the show don's pitch for heinz ketchup is passed on but now the company heinz is green lighting the campaign and will use it almost exactly as don draper proposed it on the show. it is called pass the heinz. the ads never actually show the ketchup bottle. instead they just rely on gorgeous pictures, close-ups of food that go perfectly with it like french fries, burgers, a delicious bite of steak. as don said in his pitch on the show, without seeing the ketchup the viewer uses his or her imagination. heinz says the ads are even powerful without getting any "mad men" connection. the show's creator gave approval and it lists don draper and the fictional firm sterling cooper draper price in the credits. >> cool. >> yes. >> i prefer heinz 57 on my steak. >> you have a lot to say about your dips. >> it's cold. >> it's a comfort food kind of day. >> it is. >> thank you. >>> also in "pop news" this morning, remember hanson. ♪ mm. yes. yes. well, the boys, they're all grown up.