understandably, douglas alexander doesn't look to focus on the polls. an extraordinary situation. always a safe labor seat. you won it so comfortably. you are up against a 20-year-old political student the what does that say? >> it says no politician should take any voter, community, any seat for granted. that is long gone. >> reporter: that lesson is true for labor beyond this race. opinion polls show the party facing a wipeout. across government. >> this government has always been labor. >> yeah, totally. >> what's changed? >> the labor party changed. that's the problem. labor have abandoned all the principles. i mean, my family used to be a labor. >> reporter: a strong shadow over this campaign. last year's bruising referendum on scottish independence. labor, the union, mary black's nationalist party fought for independence and lost. >> two years of the referendum campaign. a political weakening if you look. it forced people to engage and arguments and try to affect wait arguments and wait for quality. >> reporter: people here talk about lingering bu