dr. joe ruben who said e cigarette poisoning is among the rise among household pets. . >> lot is going to be quite popular for people as well. >> dr. ruben says cats and dogs are getting poison. according to the pet poison hot line, number of pets poisoned by e cigarettes jumped 400 percent from 2013. dr. ruben says it's not just e-cigarettes that pet owners have to watch out for, but traditional tobacco product. >> anytime you put smoke in the air or chemicals in the air, don't forget, the lung fills. and the particles will fall down due to the gravity. closer to the ground, we can inhale them. and dogs she sees suffer from smoke related illness. >> lung cancer, we're seeing more and more on the rise with dogs and cats. >> why the animals develop certain conditions. >> i was shocked. i didn't know that would happen to animals. >> and you know, i saw for the first time, bought pet food and had a warning. be careful of second-hand smoke. it makes sense. don't give your dog chocolates this time of year. easter eggs. >> don't give your dog chocolate period. you have to think about easter and