dr. mcaffee. he also authored the world health organization tobacco quit line manual for low and middle income countries. thank you for being here. after dr. mcaffee, we will recognize mr. zeller, the director of the center for tobacco products, where he leads the fda efforts to reduce tobacco use and to develop regulations for a variety of tobacco products. mr. zeller has been working on fda issues for more than 30 years. he served as associate commissioner director for fda's first office of tobacco programs. prior to rejoining the fda in 2013, he worked on tobacco control as executive vice president vice president of the american legacy foundation and as senior vice president at penney associates, and we thank you for being here. both of your statements will remain part of the record in its entirety, and we will ask if you could just summon up in just five minutes or so. we would appreciate it, and then we can get into a discussion. welcome.ee, please proceed. >> thank you very much. it is an ho