i've come more and more to appreciate the luxury that dubner and i have as being experts. it gives us the ability to say stuff that's not that smart but people treat it like it's smart. it's actually hard if you're a middle manager in a company to say things that are unusual because people don't start with the presently us of, oh, this guy is saying something brilliant. it's interesting. i think we lose sight of that because people are so nice to us, much nicer than they should be. >> charlie: what's interesting is people are sitting at home watching this and other programs and they're saying this is so basic, fundamental common sense. >> right. >> charlie: these guys have made millions of dollars by telling me what i already know. >> i think for us, even, it was emupbaembarrassing. we thought maybe there was magic we did. there's no magic at all, the more we thought about it. finally, at the end, we thought we better make it clear to people on page one there's no magic here. but what's amazing is it's so hard even for us to have to follow a common sense course. just -- >>

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how, you might ask, would levitt and dubner apply freakonomics to golf? stay tuned.lready. >> osgood: next -- this is amazing! >> osgood: hollywood hot,,,,,,,, >> osgood: take a seat. we're about to enjoy a sneak peek at the big summer movies compiled for our viewing pleasure by ben tracy. >> there's nothing easy about this summer crop of movies. with the latest spider-man launching the summer season this weekend there will be one big budget extravaganza after another all summer long. >> with built iniadians that people want to see. >> kenneth, film critic for the "los angeles times" and author of not to be missed have good reason to jump the gun on summer. >> you extend the season, more time for people to go to the move videos. it's summer, where is my wallet, i'm going. >> the amazing spider-man 2 had to match the last spider-man movie which caught more than three-quarters of a billion dollars in the worldwide web. >> you and i are going to be good friends. >> the x men are back go back in time in "days of future past." >> we've been given that second chance. >> mo

more tips from dubner tomorrow. you've read those books, haven't you? >> captivated by the idea of thinking. >> thinking, imagine. >> all right, "new day" starts >> all right, "new day" starts right now. -- captions by vitac -- www.vitac.com the battle raged all night long. firefighters up against more than they can hand from unprecedented wildfires as tens of thousands are evacuated in southern california. now, two teens have been arrested. did they start these fires? >>> and what you're looking at right now, why so many fire natives? >>> fighting back. donald sterling's lawyers respond to the nba saying he did nothing wrong and he's not paying the multimillion dollar fine. battle lines being drawn as the clippers get knocked out of the playoffs overnight. >>> under fire. the head of veterans affairs says he's not stepping down in the face of evidence that veterans died wait for help. congress grilled him over what went wrong. should he leave or is he the man to fix it? >>> your "new day" starts right now. >> this is "new day" with chris cuomo, kate ba

i asked's stephen dubner co-author of "freakonomics" and the new book "think like a freak" i asked hoo we fix or classrooms? he said it starts with thinking small. >> a few economists went to china, this poor, rural province and china and noticed something, which was almost none of the kids wore glasses. that's weird. why? well, they tested the kids. a lot of them needed glasses but weren't wearing them for a variety of reasons. they ran a pilot program. we'll give half of the 500 who need them, $15 a pop. the other will leave and that will be our control group. the kids who got glasses were scoring a full grade ahead. you don't solve every big problem all at once. that's kind of the point of thinking. >> so many levels to switch in education in particular. i was talking to mark cuban, billionaire over the mavericks. he set limit student loans to $10,000, because university are getting free money and students have no idea of the value of the thing they're buying, because they don't understand the value of what they're buying it with. it's all inflated and artificial. what do you think

." ♪ >> stephen dubner and stephen levitt are here.omics form aeako franchise encompassing radio and a documentary film. their new book offers advice on how to think more productively and creatively. it is called "think like a freak." i am pleased to have him at this table. i may begin with a quote from a review. in one of the many wonderful moments, they asked the answern, who is -- the is always kids. as a fact,accepting they said, the magician, somewhat in the business of fooling people, and asked what he thinks. his answer, adults. it is the way you guys think. it is unconventional thinking. let's test what hypothesis we have. you are right. go seek data. have fun doing it. >> that is a good life. >> we are lucky. >> then make it into a documentary. what does it mean? to think like a freak. >> the only good answer is that it took us so long to say it we had to write a book about it. it is not complicated. there are a number of steps. the biggest things, if yo get rd of preconceptions. let me go back to the magic thing. and learned

coming up tomorrow, "surveillance" is looking at this, the author of "freakano mics," stephen dubnerlike a freak." steve levin will join us, and i have to talk to him about the -- levitt, and i will have to talk to him about the passing of becker. we did the interview and levitt and i had no idea what the book would come. we thought, this is a new book. >> it has taken on a new life of its own. this is "bloomberg surveillance" with a very excited tom keene and adam johnson. our guest is the former ceo of saks fifth avenue, currently on the board of jcpenney. let's get some updates from the files of bloomberg west. computerrsion of the is going on sale -- this was mostly by invitation only. google hopes that buyers will provide feedback for the hardware and software. in -- airbnb is in a investigators are trying to determine if they are running a legal hotels. and planning its first job cuts in 18 years, sap is moving its operations online. someone says that the jobs could -- someone involved says the job cuts will not be in the high thousands. >> we continue our discussion on an indu

. >> coming up for freakonomics co-author steven levitt out the new book with steven dubner.ur twitter question of the day -- how about the new york rangers? ♪ >> good morning, "bloomberg surveillance." let's get started with our top headlines this thursday morning. >> the senate may vote as early as next week on stanley fischer's nomination to be the vice chairman. he is one of three nominations for the board. all three have been approved. senator paul rand has produced all the nominations. -- rand paul i think. turkey, minors are dead in the worst mine disaster ever. rescue crews are still trying to reach 100 coal miners. they're still trapped underground. they're being slowed down by fire and gas. the in a chill flails, montreal canadiens -- nhl playoffs, montrÉal canadians. they now face the new york rangers in the eastern conference finals. game one is saturday. those are the top headlines. >> 1:00 p.m. on saturday. >> boston did not look like boston. i thought there started its with really injured. -- i thought their starter looked really injured. >> i am surprised you

steven dubner and steven leavitt. they said stock pickers have basically the same odds as monkeys.o predict the future, whether the future is geopolitical or financial. and so if you look at, let's say, stock picking advice, specifically you find that the experts, the people that we most revere, the people that we pay the most are generally about as good as a monkey with a dart board. >> all right. now, first, everybody's raring to go on this one. we ask your thoughts. one of your best tweets that come our way. mel said he thinks it's rather insulting to the monkeys. charlie said, at least a monkey won't try to sell you his book. don't go there. frank says, the average monkey could beat the average stock picker. however, there are above average stock pickers, not above average monkeys. >> there'll be an above average monkey -- >> i have a statement from the monkeys of america foundation. they are entirely offended and they'll be releasing an official statement later today. >> well, quite incendiary comments. so nonetheless, getting a lot of buzz today. >> but the short-term. even w

> hey, with us now, it's the wildly popular freakonomics series, authors steven levitt and steven dubnerone, think like a child. >> we don't want to make our way through the world like 8-year-olds exactly because there are a lot of things kids need to do that they can't do. but what they can do is be relentlessly curious, and their brains are physiologically sharper. we're start to deteriorate at about 22 years old. we suggest people channel the inner child as best as they can. especially when you're trying to come up with good yquestions an creative solutions. >> give us an example how you can do that at work. >> think like a child? >> yes. >> kids don't know anything about the world and they have a lot of solutions. a lot of answers people come up with people think you're nuts but -- >> and also learn to say i don't know. >> and as adults we tend to present a theory or possibility as a certain tear. >> put away your moral compass. >> we don't mean to say people shouldn't be moral. nobody wants to live in a world where people don't have a strong moral compass. but if you're trying to so