the product brand, for example, tula gingerbread, vologda lace, orenburg down scarf, krasnodar tea, dymkovo toy, in total today rospatent has already registered more than 320 of these regional brands, the leading regions we have here are krasnodar territory - 27 brands, stavropol territory 14, tula region and moscow region have nine brands each. what goals do we set next for brand development? well, firstly, it is very important for us to encourage companies to use a trademark as an economic asset, that is, to evaluate it, invest in it, protect it. to help companies , a new federal standard for assessing intellectual property and a new federal accounting standard were approved last year. here i would like to say thank you to my colleagues from the ministry of finance, who, despite the variety of issues, pay such attention to these issues as well. according to the tax service, at the end of the twenty-second year, the volume of intangible assets on the balance sheet of russian companies, and this includes trademarks, amounted to almost 15 three. and growth for last year 60%, so there is some

pavilion, to the stand of the kirov region, then all guests with bread and salt will be greeted by a dymkovo then you can take part in various competitions and quizzes and even win vouchers to a sanatorium, and maybe even an apartment in the stavropol territory. sasha, thank you, our correspondent maria valieva was in direct contact, she works at vdnkh today. the international monetary fund has begun reviewing the program financing of ukraine. there they must determine whether the country has done enough for the next tranche. in kyiv. which are planned for 4 years. alexandra nazarova will tell you all the details. the international monetary fund has begun a review of the extended financing program for ukraine. the mission will have to assess the implementation of obligations in the field of fiscal, monetary and exchange rate policies, in ensuring financial stability and carrying out structural reforms. in particular, they will look at how the transition to a managed flexible hryvnia exchange rate went, and how closes. the international monetary fund is a de facto instrument of foreign policy

republic of buryatia, a very interesting stand near the kirov region, where all guests are greeted by a dymkovot, there are also quiz quests waiting for visitors, very interesting, you can win tickets and well, travel throughout the country, and if you answer all the questions correctly. alexandra, thank you, my colleague, maria valieva, works at vdnkh. it's 10 in moscow, we continue the morning broadcast, here's what we've learned up to this hour. the strategic partnership between russia and kazakhstan is aimed at the future, time-tested and developing in an upward direction. vladimir putin stated this. on the eve of the visit, which is scheduled for tomorrow, the president gave a long interview to kazakhstan pravda. the russian leader spoke about how relations are developing two countries. israel continues to fire.

the houses, you know, the story is like this, here we are very often likes to compare it with the dymkovo is also very colorful, with a mold on it. this is the kirov region, this is kirov, vyatka, in the old way, yes, vyatka, so the craftsmen work with red clay, yeah, you know, in tarina they had to make such a chatterbox, after how they fired, in a russian cave, if they fired, they had enough temperature for red clay, but the red clay after firing remains red, however, why did they have to make a chatterbox, after they fired, they took out still warm , apparently they painted it over, it was drying out for them... to reflect the beauty of those bright colors , so the philemonovskaya toy is blue clay, it’s the blue clay, as my ancestors called it, near the village of filimonov there is a deposit of special clay, its amazing property, determined the style of the famous toy, my ancestors called it a sinika, sinika. but in fact, it refers to blue clays, that is, here it really is, if you pay attention that around here it gives off a little blue shades, this is especially obvious when it rain

vyadka painting on the famous dymkovo toy on motryoshkas, boxes, plates, here is vologda lace, the finestn traditional technique. which is passed down from generation to generation, there are variations and a sweet theme here in a modern interpretation mountains of tula gingerbread, but also hundreds of thousands of guests at the exhibition. we brought a lot , probably more than a ton, so i think that we will, of course, surprise all the guests of this fair with our products. a ton, well, for a week it will probably be enough for a week, yes, well, guests here are traditionally received warmly, this is the vologda region, but here you are... well, try it on, try it on, look how very warm it is, now it’s going to be colder in moscow , and by the way, it goes that beauty does not require large financial sacrifices, they prove in the russian cosmetics department that the products were selected specifically for the exhibition for six months. the novosibirsk region presented cosmetics that are based on brine, brine salt they collect in altai lakes, also tyumen, this is probably part of 30% of