this is about saw minutes. 15 minutes. >> host: and now joining us on booktv on c-span2 is eduardo bonilla-silva. professor silva, what do you type here at -- teach here at duke university? >> guest: sociology. >> host: and you are the chair of the department -- and your most recent week book racism without racists. racism without racists, what does that mean? >> guest: what i'm trying to address in this book is the idea that racism goes beyond the traditional views of those people who believe that racism is just about the klan and the neo-nazis and that we need to understand that we call participate in racism in one way or another, and there is a new dominant racism out there in which people don't use their ideas of the past, but new ideas, new jargon, new language to defend be the contemporary racial order to. >> host: can you give an example? >> guest: i'm not a racist, but, and after the but people go crazy and say things that they probably believe strongly, but they -- i'm not a racist is like a buffer and allows them to go wild on racial matters because that becomes an excuse. a salvation,