and egyptk at africa those are the companies that are worried. egyptian pound is pricing 33% devaluation between now and next year. the tourismg at industry and it is completely wiped out. half a million muslim recruits for isis. rom killedko haram more than any and they are still there. these are countries we should be worried about in terms of places which the fall into the type of instability that isis has. alix: how do you disrupt the disruptor? what lessons can we apply to the business world? guest: i don't think we can just continue dropping bombs on them. we spent $2 trillion. we have killed may a million people. to combat them on messaging and create new reliable sources of information, use tools in a better way than they do to re-defeat the ideology. qau can drop a bomb on raq and it will still be around. joe: is it all action that you think will make the problem worse? guest: the knee-jerk response is to drop more promise. there have been thousands of airstrikes. what do they have left a bomb? if i look across the counter extremism worl